{"id":11611,"date":"2026-08-05T18:08:20","date_gmt":"2026-08-05T18:08:20","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/kkbox-chiem-60-thi-phan-streaming-tai-dai-loan-hau-het-nha-phan-phoi-khong-dua-nhac-len-do\/"},"modified":"2026-08-05T18:08:20","modified_gmt":"2026-08-05T18:08:20","slug":"kkbox-chiem-60-thi-phan-streaming-tai-dai-loan-hau-het-nha-phan-phoi-khong-dua-nhac-len-do","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/vi\/kkbox-chiem-60-thi-phan-streaming-tai-dai-loan-hau-het-nha-phan-phoi-khong-dua-nhac-len-do\/","title":{"rendered":"KKBOX chi\u1ebfm 60% th\u1ecb ph\u1ea7n streaming t\u1ea1i \u0110\u00e0i Loan. H\u1ea7u h\u1ebft nh\u00e0 ph\u00e2n ph\u1ed1i kh\u00f4ng \u0111\u01b0a nh\u1ea1c l\u00ean \u0111\u00f3."},"content":{"rendered":"<p>Ch\u00e2u \u00c1 l\u00e0 khu v\u1ef1c c\u00f3 doanh thu nh\u1ea1c thu \u00e2m t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t n\u0103m 2025, v\u00e0 nh\u1eefng con s\u1ed1 n\u00e0y kh\u00f4ng c\u00f2n l\u00e0 sai s\u1ed1 l\u00e0m tr\u00f2n. Doanh thu to\u00e0n c\u1ea7u \u0111\u1ea1t 31,7 t\u1ef7 USD, t\u0103ng 6,4%, trong khi ch\u00e2u \u00c1 t\u0103ng 10,9%, theo <a href=\"https:\/\/www.ifpi.org\/global-music-report-2026-global-recorded-music-revenues-grow-6-4-as-record-companies-drive-innovation\/\">B\u00e1o c\u00e1o \u00c2m nh\u1ea1c To\u00e0n c\u1ea7u IFPI 2026<\/a>.<\/p>\n<p>Trung Qu\u1ed1c \u0111\u00e3 v\u01b0\u1ee3t \u0110\u1ee9c \u0111\u1ec3 tr\u1edf th\u00e0nh th\u1ecb tr\u01b0\u1eddng l\u1edbn th\u1ee9 t\u01b0 th\u1ebf gi\u1edbi. Nh\u01b0ng c\u00e2u chuy\u1ec7n nh\u1ea1c Hoa ng\u1eef kh\u00f4ng d\u1eebng l\u1ea1i \u1edf \u0111\u1ea1i l\u1ee5c, v\u00e0 n\u1ec1n t\u1ea3ng d\u1eabn d\u1eaft d\u00f2ng nh\u1ea1c n\u00e0y t\u1ea1i \u0110\u00e0i Loan l\u1ea1i l\u00e0 n\u01a1i h\u1ea7u h\u1ebft nh\u00e0 ph\u00e2n ph\u1ed1i \u00e2m th\u1ea7m b\u1ecf qua.<\/p>\n<h2>KKBOX l\u00e0 n\u1ec1n t\u1ea3ng m\u00e0 Mandopop th\u1ef1c s\u1ef1 s\u1ed1ng tr\u00ean \u0111\u00f3<\/h2>\n<p>IFPI l\u00e0 Li\u00ean \u0111o\u00e0n C\u00f4ng nghi\u1ec7p Ghi \u00e2m Qu\u1ed1c t\u1ebf, t\u1ed5 ch\u1ee9c theo d\u00f5i doanh thu nh\u1ea1c thu \u00e2m tr\u00ean to\u00e0n th\u1ebf gi\u1edbi. D\u1eef li\u1ec7u khu v\u1ef1c c\u1ee7a h\u1ecd x\u00e1c nh\u1eadn s\u1ef1 v\u01b0\u01a1n l\u00ean c\u1ee7a ch\u00e2u \u00c1, nh\u01b0ng b\u1ea3n \u0111\u1ed3 n\u1ec1n t\u1ea3ng b\u00ean d\u01b0\u1edbi l\u1ea1i mang t\u00ednh \u0111\u1ecba ph\u01b0\u01a1ng.<\/p>\n<p>KKBOX, d\u1ecbch v\u1ee5 ph\u00e1t nh\u1ea1c tr\u1ef1c tuy\u1ebfn c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i \u0110\u00e0i B\u1eafc, n\u1eafm gi\u1eef h\u01a1n 60% th\u1ecb ph\u1ea7n ph\u00e1t nh\u1ea1c tr\u1ef1c tuy\u1ebfn t\u1ea1i \u0110\u00e0i Loan v\u00e0 ph\u1ee5c v\u1ee5 kho\u1ea3ng 10 \u0111\u1ebfn 12 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng tr\u00ean to\u00e0n khu v\u1ef1c, <a href=\"https:\/\/en.wikipedia.org\/wiki\/KKBox\">theo h\u1ed3 s\u01a1 c\u00f4ng ty<\/a>. Doanh thu n\u0103m 2024 c\u1ee7a h\u1ecd \u0111\u1ea1t 114,8 tri\u1ec7u USD, <a href=\"https:\/\/getlatka.com\/companies\/kkbox\">t\u0103ng t\u1eeb kho\u1ea3ng 94 tri\u1ec7u USD n\u0103m 2023<\/a>.<\/p>\n<p>\u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t \u1ee9ng d\u1ee5ng ng\u00e1ch. \u1ede th\u1ecb tr\u01b0\u1eddng qu\u00ea nh\u00e0, KKBOX l\u00e0 l\u1ef1a ch\u1ecdn m\u1eb7c \u0111\u1ecbnh, v\u00e0 h\u1ecd x\u00e2y d\u1ef1ng v\u1ecb th\u1ebf \u0111\u00f3 b\u1eb1ng c\u00e1ch k\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u00e0o h\u1ec7 sinh th\u00e1i h\u00e3ng \u0111\u0129a \u0110\u00e0i Loan thay v\u00ec ch\u1ea1y theo catalog ph\u01b0\u01a1ng T\u00e2y.<\/p>\n<p>Catalog c\u1ee7a KKBOX xoay quanh nh\u1eefng t\u00e1c ph\u1ea9m kinh \u0111i\u1ec3n c\u1ee7a Mandopop v\u00e0 c\u00e1c ng\u00f4i sao \u0111\u01b0\u01a1ng \u0111\u1ea1i: Jay Chou, Eric Chou, Bii. B\u1ea3ng x\u1ebfp h\u1ea1ng, b\u00e0i vi\u1ebft bi\u00ean t\u1eadp v\u00e0 b\u1ea3ng x\u1ebfp h\u1ea1ng \u0111\u0129a \u0111\u01a1n ti\u1ebfng Quan Tho\u1ea1i h\u00e0ng ng\u00e0y c\u1ee7a h\u1ecd l\u00e0 n\u01a1i kh\u00e1n gi\u1ea3 \u0110\u00e0i Loan kh\u00e1m ph\u00e1 nh\u1ea1c m\u1edbi \u0111\u1ea7u ti\u00ean, tr\u01b0\u1edbc c\u1ea3 Spotify hay Apple Music.<\/p>\n<h2>V\u00ec sao h\u1ea7u h\u1ebft nh\u00e0 ph\u00e2n ph\u1ed1i b\u1ecf qua n\u00f3<\/h2>\n<p>DSP l\u00e0 nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 nh\u1ea1c s\u1ed1, t\u1ee9c c\u00e1c n\u1ec1n t\u1ea3ng ph\u00e1t nh\u1ea1c m\u00e0 nh\u1ea1c c\u1ee7a ngh\u1ec7 s\u0129 \u0111\u01b0\u1ee3c ph\u00e2n ph\u1ed1i t\u1edbi. S\u1ea3n ph\u1ea9m th\u1ef1c s\u1ef1 c\u1ee7a m\u1ed9t nh\u00e0 ph\u00e2n ph\u1ed1i ch\u00ednh l\u00e0 \u0111\u1ed9 d\u00e0i c\u1ee7a danh s\u00e1ch ph\u00e2n ph\u1ed1i \u0111\u00f3.<\/p>\n<p>C\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i \u0111\u1ea1i tr\u00e0 t\u1ed1i \u01b0u h\u00f3a cho c\u00f9ng m\u1ed9t danh s\u00e1ch ng\u1eafn: Spotify, Apple Music, Amazon, YouTube Music v\u00e0 m\u1ed9t v\u00e0i c\u00e1i t\u00ean kh\u00e1c. KKBOX \u0111\u00f2i h\u1ecfi m\u1ed1i quan h\u1ec7 ph\u00e2n ph\u1ed1i ri\u00eang, c\u00e1ch x\u1eed l\u00fd si\u00eau d\u1eef li\u1ec7u ri\u00eang v\u00e0 quy tr\u00ecnh \u0111\u1ed1i so\u00e1t ti\u1ec1n b\u1ea3n quy\u1ec1n ri\u00eang. \u0110\u00f3 l\u00e0 s\u1ef1 phi\u1ec1n ph\u1ee9c, n\u00ean nhi\u1ec1u nh\u00e0 ph\u00e2n ph\u1ed1i \u0111\u01a1n gi\u1ea3n l\u00e0 b\u1ecf qua.<\/p>\n<p>C\u00e1i gi\u00e1 c\u1ee7a s\u1ef1 b\u1ecf s\u00f3t n\u00e0y l\u00e0 v\u00f4 h\u00ecnh cho \u0111\u1ebfn khi b\u1ea1n \u0111\u1ecdc s\u1ed1 li\u1ec7u ph\u00e2n t\u00edch c\u1ee7a m\u1ed9t b\u1ea3n ph\u00e1t h\u00e0nh Mandopop v\u00e0 nh\u1eadn ra th\u1ecb tr\u01b0\u1eddng qu\u00ea nh\u00e0 \u0111ang b\u1ecb thi\u1ebfu.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng g\u00ec m\u1ed9t k\u1ebf ho\u1ea1ch ph\u00e2n ph\u1ed1i c\u00f3 nh\u1eadn th\u1ee9c v\u1ec1 \u0110\u00e0i Loan n\u00ean v\u01b0\u01a1n t\u1edbi, m\u00e0 m\u1ed9t k\u1ebf ho\u1ea1ch m\u1eb7c \u0111\u1ecbnh kh\u00f4ng c\u00f3:<\/p>\n<ul>\n<li>KKBOX, d\u00e0nh cho th\u00ednh gi\u1ea3 \u0110\u00e0i Loan v\u00e0 c\u1ed9ng \u0111\u1ed3ng n\u00f3i ti\u1ebfng Quan Tho\u1ea1i r\u1ed9ng h\u01a1n.<\/li>\n<li>MyMusic v\u00e0 friDay Music, c\u00e1c d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c h\u1eadu thu\u1eabn b\u1edfi nh\u00e0 m\u1ea1ng vi\u1ec5n th\u00f4ng \u0110\u00e0i Loan.<\/li>\n<li>NetEase Cloud Music v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng c\u1ee7a Tencent \u0111\u1ec3 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng \u0111\u1ea1i l\u1ee5c.<\/li>\n<li>C\u00e1c k\u00eanh bi\u00ean t\u1eadp v\u00e0 g\u1eedi b\u00e0i l\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng \u0111\u1ecba ph\u01b0\u01a1ng m\u00e0 c\u00e1c DSP ph\u01b0\u01a1ng T\u00e2y kh\u00f4ng bao ph\u1ee7.<\/li>\n<\/ul>\n<p>M\u1ed9t ngh\u1ec7 s\u0129 ph\u00e1t h\u00e0nh nh\u1ea1c Mandopop v\u00e0 ch\u1ec9 ph\u00e2n ph\u1ed1i l\u00ean Spotify v\u1ec1 c\u01a1 b\u1ea3n l\u00e0 \u0111ang ph\u00e1t h\u00e0nh \u1edf m\u1ecdi n\u01a1i, ngo\u1ea1i tr\u1eeb n\u01a1i kh\u00e1n gi\u1ea3 \u0111\u00f4ng \u0111\u1ea3o nh\u1ea5t.<\/p>\n<h2>B\u00e0i to\u00e1n \u0111\u1ed1i so\u00e1t c\u00f2n kh\u00f3 h\u01a1n<\/h2>\n<p>Ti\u1ebfp c\u1eadn KKBOX m\u1edbi l\u00e0 b\u01b0\u1edbc m\u1ed9t. \u0110\u01b0\u1ee3c thanh to\u00e1n minh b\u1ea1ch l\u00e0 b\u01b0\u1edbc hai, v\u00e0 \u0111\u00e2y ch\u00ednh l\u00e0 kh\u00e2u m\u00e0 c\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i m\u1ecfng l\u00e0m th\u1ea5t tho\u00e1t gi\u00e1 tr\u1ecb.<\/p>\n<p>C\u00e1c DSP khu v\u1ef1c b\u00e1o c\u00e1o theo chu k\u1ef3 ri\u00eang, b\u1eb1ng \u0111\u1ed3ng ti\u1ec1n ri\u00eang, v\u1edbi m\u00e3 \u0111\u1ecbnh danh ri\u00eang. N\u1ebfu nh\u00e0 ph\u00e2n ph\u1ed1i kh\u00f4ng th\u1ec3 \u00e1nh x\u1ea1 nh\u1eefng d\u1eef li\u1ec7u \u0111\u00f3 v\u1ec1 b\u1ea3n ph\u00e1t h\u00e0nh m\u00e0 kh\u00f4ng c\u1ea7n x\u1eed l\u00fd th\u1ee7 c\u00f4ng, b\u00e1o c\u00e1o s\u1ebd \u0111\u1ebfn mu\u1ed9n v\u00e0 t\u1ef7 l\u1ec7 chia s\u1ebd tr\u1edf n\u00ean l\u1ed9n x\u1ed9n.<\/p>\n<p>DDEX l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a Digital Data Exchange, chu\u1ea9n si\u00eau d\u1eef li\u1ec7u cho ph\u00e9p c\u00e1c n\u1ec1n t\u1ea3ng v\u00e0 nh\u00e0 ph\u00e2n ph\u1ed1i n\u00f3i chung m\u1ed9t ng\u00f4n ng\u1eef trong vi\u1ec7c ph\u00e2n ph\u1ed1i v\u00e0 b\u00e1o c\u00e1o. Kh\u1ea3 n\u0103ng x\u1eed l\u00fd DDEX m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean ch\u00ednh l\u00e0 th\u1ee9 bi\u1ebfn kho\u1ea3n thanh to\u00e1n t\u1eeb KKBOX t\u1eeb c\u01a1n \u0111au \u0111\u1ea7u v\u1edbi b\u1ea3ng t\u00ednh th\u00e0nh m\u1ed9t m\u1ee5c r\u00f5 r\u00e0ng.<\/p>\n<h2>\u0110i\u1ec1u n\u00e0y c\u00f3 \u00fd ngh\u0129a g\u00ec v\u1edbi m\u1ed9t b\u1ea3n ph\u00e1t h\u00e0nh Mandopop<\/h2>\n<p>Nh\u1eefng b\u00e0i h\u1ecdc th\u1ef1c t\u1ebf cho m\u1ed9t ngh\u1ec7 s\u0129 \u0111\u1ed9c l\u1eadp ho\u1eb7c h\u00e3ng \u0111\u0129a ho\u1ea1t \u0111\u1ed9ng trong d\u00f2ng nh\u1ea1c ti\u1ebfng Quan Tho\u1ea1i:<\/p>\n<ul>\n<li>H\u00e3y h\u1ecfi nh\u00e0 ph\u00e2n ph\u1ed1i c\u1ee7a b\u1ea1n, b\u1eb1ng v\u0103n b\u1ea3n, li\u1ec7u KKBOX c\u00f3 n\u1eb1m trong danh s\u00e1ch ph\u00e2n ph\u1ed1i hay kh\u00f4ng. \u0110\u1eebng m\u1eb7c \u0111\u1ecbnh l\u00e0 c\u00f3.<\/li>\n<li>Ki\u1ec3m tra xem c\u00e1c d\u1ecbch v\u1ee5 c\u1ee7a nh\u00e0 m\u1ea1ng \u0110\u00e0i Loan v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng \u0111\u1ea1i l\u1ee5c c\u00f3 \u0111\u01b0\u1ee3c bao g\u1ed3m kh\u00f4ng, ch\u1ee9 kh\u00f4ng ch\u1ec9 c\u00e1c \u00f4ng l\u1edbn to\u00e0n c\u1ea7u.<\/li>\n<li>X\u00e1c nh\u1eadn r\u1eb1ng ti\u1ec1n b\u1ea3n quy\u1ec1n khu v\u1ef1c \u0111\u01b0\u1ee3c li\u1ec7t k\u00ea chi ti\u1ebft, v\u1edbi t\u1ef7 l\u1ec7 chia minh b\u1ea1ch, kh\u00f4ng b\u1ecb g\u1ed9p chung v\u00e0o m\u1ed9t m\u1ee5c &#8220;c\u00e1c l\u00e3nh th\u1ed5 kh\u00e1c&#8221;.<\/li>\n<\/ul>\n<p>InterSpace Distribution coi ph\u1ea1m vi ph\u1ee7 s\u00f3ng DSP khu v\u1ef1c l\u00e0 s\u1ea3n ph\u1ea9m c\u1ed1t l\u00f5i, kh\u00f4ng ph\u1ea3i g\u00f3i cao c\u1ea5p. KKBOX, NetEase v\u00e0 Tencent s\u00e1nh vai c\u00f9ng Spotify v\u00e0 Apple Music tr\u00ean c\u00f9ng m\u1ed9t \u0111\u01b0\u1eddng \u1ed1ng DDEX t\u1ef1 nhi\u00ean, v\u1edbi t\u1ef7 l\u1ec7 chia ti\u1ec1n b\u1ea3n quy\u1ec1n theo t\u1eebng n\u1ec1n t\u1ea3ng hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng trong v\u00ed ngh\u1ec7 s\u0129.<\/p>\n<p>Trung Qu\u1ed1c tr\u1edf th\u00e0nh th\u1ecb tr\u01b0\u1eddng l\u1edbn th\u1ee9 t\u01b0 th\u1ebf gi\u1edbi nh\u1edd s\u1ee9c m\u1ea1nh c\u1ee7a vi\u1ec7c nghe nh\u1ea1c ti\u1ebfng Quan Tho\u1ea1i. \u0110\u00e0i Loan ch\u1ee9ng minh r\u1eb1ng th\u1ecb tr\u01b0\u1eddng \u0111\u00f3 c\u00f2n c\u00f3 m\u1ed9t m\u1eb7t tr\u1eadn th\u1ee9 hai, v\u00e0 n\u00f3 v\u1eadn h\u00e0nh tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng m\u00e0 nh\u00e0 ph\u00e2n ph\u1ed1i c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng bao gi\u1edd giao nh\u1ea1c t\u1edbi.<\/p>\n","protected":false},"excerpt":{"rendered":"KKBOX n\u1eafm gi\u1eef h\u01a1n 60% th\u1ecb ph\u1ea7n ph\u00e1t nh\u1ea1c tr\u1ef1c tuy\u1ebfn t\u1ea1i \u0110\u00e0i Loan, nh\u01b0ng h\u1ea7u h\u1ebft nh\u00e0 ph\u00e2n ph\u1ed1i kh\u00f4ng bao gi\u1edd giao nh\u1ea1c l\u00ean n\u1ec1n t\u1ea3ng n\u00e0y, khi\u1ebfn ngh\u1ec7 s\u0129 Mandopop v\u00f4 h\u00ecnh ngay t\u1ea1i th\u1ecb tr\u01b0\u1eddng \u0111\u00f4ng \u0111\u1ea3o nh\u1ea5t c\u1ee7a h\u1ecd. Khi ch\u00e2u \u00c1 t\u0103ng tr\u01b0\u1edfng 10,9% v\u00e0 Trung Qu\u1ed1c tr\u1edf th\u00e0nh th\u1ecb tr\u01b0\u1eddng l\u1edbn th\u1ee9 t\u01b0 th\u1ebf gi\u1edbi, ph\u1ea1m vi ph\u1ee7 s\u00f3ng c\u1ee7a c\u00e1c DSP khu v\u1ef1c ch\u00ednh l\u00e0 quy\u1ebft \u0111\u1ecbnh ph\u00e2n ph\u1ed1i.","protected":false},"author":6,"featured_media":7540,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[7482],"tags":[13915,17795,17798,6706,6712,17801],"class_list":["post-11611","post","type-post","status-publish","format-standard","has-post-thumbnail","category-industry-trends-vi","tag-apple-music-vi","tag-kkbox-vi","tag-mandopop-vi","tag-music-en-vi","tag-spotify-en-vi","tag-taiwan-vi","cs-entry","cs-video-wrap"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>KKBOX chi\u1ebfm 60% th\u1ecb ph\u1ea7n streaming t\u1ea1i \u0110\u00e0i Loan. 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