{"id":11859,"date":"2026-08-05T18:47:55","date_gmt":"2026-08-05T18:47:55","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/an-do-co-178-trieu-nguoi-stream-nhac-nhung-chi-144-trieu-tra-phi-khoang-cach-do-chinh-la-ban-do-phan-phoi\/"},"modified":"2026-08-05T18:47:55","modified_gmt":"2026-08-05T18:47:55","slug":"an-do-co-178-trieu-nguoi-stream-nhac-nhung-chi-144-trieu-tra-phi-khoang-cach-do-chinh-la-ban-do-phan-phoi","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/vi\/an-do-co-178-trieu-nguoi-stream-nhac-nhung-chi-144-trieu-tra-phi-khoang-cach-do-chinh-la-ban-do-phan-phoi\/","title":{"rendered":"\u1ea4n \u0110\u1ed9 c\u00f3 178 tri\u1ec7u ng\u01b0\u1eddi stream nh\u1ea1c nh\u01b0ng ch\u1ec9 14,4 tri\u1ec7u tr\u1ea3 ph\u00ed. Kho\u1ea3ng c\u00e1ch \u0111\u00f3 ch\u00ednh l\u00e0 b\u1ea3n \u0111\u1ed3 ph\u00e2n ph\u1ed1i."},"content":{"rendered":"<p>\u1ea4n \u0110\u1ed9 l\u00e0 th\u1ecb tr\u01b0\u1eddng m\u00e0 m\u1ecdi b\u1ed9 t\u00e0i li\u1ec7u c\u1ee7a h\u00e3ng \u0111\u0129a to\u00e0n c\u1ea7u \u0111\u1ec1u g\u1ecdi l\u00e0 &#8216;c\u00fa h\u00edch l\u1edbn ti\u1ebfp theo&#8217;. Nh\u1eefng con s\u1ed1 n\u0103m 2025 cho th\u1ea5y \u0111i\u1ec1u g\u00ec \u0111\u00f3 ch\u00ednh x\u00e1c h\u01a1n, v\u00e0 h\u1eefu \u00edch h\u01a1n cho b\u1ea5t k\u1ef3 ai \u0111ang quy\u1ebft \u0111\u1ecbnh n\u00ean ph\u00e2n ph\u1ed1i b\u1ea3n ph\u00e1t h\u00e0nh \u1edf \u0111\u00e2u.<\/p>\n<p>Hi\u1ec7n nay, qu\u1ed1c gia n\u00e0y c\u00f3 kho\u1ea3ng 178 tri\u1ec7u ng\u01b0\u1eddi stream nh\u1ea1c, theo m\u1ed9t nghi\u00ean c\u1ee9u chung c\u1ee7a <a href=\"https:\/\/www.musicbusinessworldwide.com\/india-added-nearly-4m-paid-music-streaming-subscriptions-in-2025-taking-its-total-to-14-4m-according-to-new-report\/\">EY v\u00e0 FICCI \u0111\u01b0\u1ee3c Music Business Worldwide \u0111\u01b0a tin<\/a>. Trong s\u1ed1 \u0111\u00f3, ch\u1ec9 c\u00f3 14,4 tri\u1ec7u ng\u01b0\u1eddi tr\u1ea3 ph\u00ed. T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 8%, t\u1ea1i th\u1ecb tr\u01b0\u1eddng \u00e2m nh\u1ea1c thu \u00e2m l\u1edbn th\u1ee9 ch\u00edn tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n<h2>Kho\u1ea3ng c\u00e1ch n\u00e0y n\u00f3i l\u00ean t\u1ea5t c\u1ea3<\/h2>\n<p>S\u1ed1 thu\u00ea bao tr\u1ea3 ph\u00ed \u0111\u00e3 t\u0103ng g\u1ea7n 4 tri\u1ec7u trong n\u0103m 2025, t\u0103ng 37% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. Doanh thu t\u1eeb thu\u00ea bao l\u1ea7n \u0111\u1ea7u ti\u00ean v\u01b0\u1ee3t m\u1ed1c 10,3 t\u1ef7 rupee, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng kho\u1ea3ng 118,2 tri\u1ec7u \u0111\u00f4 la.<\/p>\n<p>B\u00e1o c\u00e1o c\u1ee7a EY v\u00e0 FICCI d\u1ef1 b\u00e1o s\u1ebd c\u00f3 28 \u0111\u1ebfn 30 tri\u1ec7u thu\u00ea bao tr\u1ea3 ph\u00ed v\u00e0o n\u0103m 2028. T\u0103ng tr\u01b0\u1edfng th\u1ef1c s\u1ef1, nh\u01b0ng t\u1eeb m\u1ed9t n\u1ec1n t\u1ea3ng r\u1ea5t nh\u1ecf. C\u00e1c l\u01b0\u1ee3t stream tr\u1ea3 ph\u00ed v\u1eabn chi\u1ebfm ch\u01b0a \u0111\u1ebfn 3% trong t\u1ed5ng s\u1ed1 kho\u1ea3ng 6 ngh\u00ecn t\u1ef7 b\u00e0i h\u00e1t m\u00e0 ng\u01b0\u1eddi \u1ea4n \u0110\u1ed9 stream m\u1ed7i n\u0103m.<\/p>\n<p>V\u1eady th\u1ef1c t\u1ebf vi\u1ec7c nghe nh\u1ea1c \u0111ang di\u1ec5n ra \u1edf \u0111\u00e2u? Ch\u1ee7 y\u1ebfu tr\u00ean c\u00e1c g\u00f3i mi\u1ec5n ph\u00ed, v\u00e0 ch\u1ee7 y\u1ebfu tr\u00ean YouTube. Khi \u0111\u01b0\u1ee3c h\u1ecfi h\u1ecd s\u1ebd l\u00e0m g\u00ec n\u1ebfu c\u00e1c g\u00f3i c\u00f3 qu\u1ea3ng c\u00e1o bi\u1ebfn m\u1ea5t, 66% ng\u01b0\u1eddi d\u00f9ng mi\u1ec5n ph\u00ed cho bi\u1ebft h\u1ecd s\u1ebd chuy\u1ec3n sang YouTube. Ch\u1ec9 ri\u00eang con s\u1ed1 \u0111\u00f3 c\u0169ng \u0111\u1ee7 \u0111\u1ec3 \u0111\u1ecbnh h\u00ecnh l\u1ea1i c\u00e1ch b\u1ea1n l\u00ean k\u1ebf ho\u1ea1ch ph\u00e1t h\u00e0nh t\u1ea1i \u1ea4n \u0110\u1ed9.<\/p>\n<h2>T\u1ea1i sao vi\u1ec7c k\u1ebft h\u1ee3p c\u00e1c n\u1ec1n t\u1ea3ng l\u00e0 b\u1eaft bu\u1ed9c<\/h2>\n<p>DSP, hay nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 s\u1ed1, l\u00e0 b\u1ea5t k\u1ef3 n\u1ec1n t\u1ea3ng ph\u00e1t tr\u1ef1c tuy\u1ebfn n\u00e0o \u0111\u01b0\u1ee3c c\u1ea5p ph\u00e9p. \u1ede h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng, b\u1ea1n c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng ch\u1ec9 v\u1edbi Spotify v\u00e0 Apple Music. \u1ea4n \u0110\u1ed9 kh\u00f4ng v\u1eadn h\u00e0nh nh\u01b0 v\u1eady.<\/p>\n<p>C\u00e1c n\u1ec1n t\u1ea3ng n\u1ed9i \u0111\u1ecba n\u1eafm gi\u1eef l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 nghe nh\u1ea1c b\u1ea3n \u0111\u1ecba m\u00e0 c\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i t\u1eadp trung v\u00e0o h\u00e3ng \u0111\u0129a l\u1edbn th\u01b0\u1eddng xuy\u00ean \u0111\u00e1nh gi\u00e1 th\u1ea5p:<\/p>\n<ul>\n<li><strong>JioSaavn<\/strong> b\u00e1o c\u00e1o c\u00f3 h\u01a1n 100 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng h\u00e0ng th\u00e1ng trong n\u0103m 2025 v\u00e0 \u0111\u00e3 v\u01b0\u1ee3t m\u1ed1c 500 tri\u1ec7u l\u01b0\u1ee3t t\u1ea3i \u1ee9ng d\u1ee5ng v\u00e0o th\u00e1ng 12, theo <a href=\"https:\/\/musically.com\/2025\/12\/18\/25-insights-about-indias-music-industry-in-2025\/\">t\u1ed5ng k\u1ebft cu\u1ed1i n\u0103m v\u1ec1 \u1ea4n \u0110\u1ed9 c\u1ee7a Music Ally<\/a>.<\/li>\n<li><strong>Gaana<\/strong> \u0111\u00e3 lo\u1ea1i b\u1ecf ho\u00e0n to\u00e0n g\u00f3i mi\u1ec5n ph\u00ed c\u00f3 qu\u1ea3ng c\u00e1o v\u00e0o n\u0103m 2025, \u0111\u1eb7t c\u01b0\u1ee3c v\u00e0o vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i ng\u01b0\u1eddi d\u00f9ng tr\u1ea3 ph\u00ed.<\/li>\n<li><strong>YouTube v\u00e0 YouTube Music<\/strong> \u0111\u00f3ng vai tr\u00f2 v\u1eeba l\u00e0 l\u1edbp n\u1ec1n mi\u1ec5n ph\u00ed m\u1eb7c \u0111\u1ecbnh, v\u1eeba l\u00e0 thanh t\u00ecm ki\u1ebfm, v\u1eeba l\u00e0 c\u00f4ng c\u1ee5 kh\u00e1m ph\u00e1 \u00e2m nh\u1ea1c.<\/li>\n<li><strong>Spotify<\/strong> d\u1eabn \u0111\u1ea7u v\u1ec1 s\u1ed1 thu\u00ea bao tr\u1ea3 ph\u00ed nh\u01b0ng v\u1eabn n\u1eb1m trong m\u1ed9t h\u1ec7 sinh th\u00e1i \u01b0u ti\u00ean mi\u1ec5n ph\u00ed l\u1edbn h\u01a1n nhi\u1ec1u.<\/li>\n<\/ul>\n<p>Th\u1ecb tr\u01b0\u1eddng c\u0169ng v\u1eeba tr\u1ea3i qua qu\u00e1 tr\u00ecnh h\u1ee3p nh\u1ea5t m\u1ea1nh m\u1ebd. Wynk, Resso v\u00e0 Hungama \u0111\u1ec1u \u0111\u00e3 ng\u1eebng ho\u1ea1t \u0111\u1ed9ng t\u1ea1i \u1ea4n \u0110\u1ed9 trong v\u00f2ng 18 th\u00e1ng, theo b\u00e1o c\u00e1o c\u1ee7a Music Ally. \u00cdt c\u1eeda h\u00e0ng h\u01a1n \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c nh\u1eefng n\u1ec1n t\u1ea3ng c\u00f2n t\u1ed3n t\u1ea1i c\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n, ch\u1ee9 kh\u00f4ng ph\u1ea3i \u00edt \u0111i.<\/p>\n<h2>Ng\u00f4n ng\u1eef ch\u00ednh l\u00e0 si\u00eau d\u1eef li\u1ec7u mang l\u1ea1i doanh thu<\/h2>\n<p>N\u0103m ng\u00f4n ng\u1eef \u0111\u01b0\u1ee3c stream nhi\u1ec1u nh\u1ea5t tr\u00ean JioSaavn trong n\u0103m 2025 l\u00e0 Hindi, Telugu, Punjabi, Tamil v\u00e0 ti\u1ebfng Anh. \u0110\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 c\u00e2u chuy\u1ec7n c\u1ee7a Bollywood. \u0110\u00f3 l\u00e0 c\u00e2u chuy\u1ec7n c\u1ee7a c\u00e1c ng\u00f4n ng\u1eef b\u1ea3n \u0111\u1ecba, v\u00e0 ch\u00ednh \u1edf \u0111\u00f3, chi\u1ec1u s\u00e2u danh m\u1ee5c v\u00e0 kh\u00f4ng gian playlist khu v\u1ef1c m\u1edbi th\u1ef1c s\u1ef1 t\u1ed3n t\u1ea1i.<\/p>\n<p>\u0110\u00e2y l\u00e0 \u0111i\u1ec3m m\u1ea5u ch\u1ed1t trong v\u1eadn h\u00e0nh. N\u1ebfu b\u1ea3n ph\u00e1t h\u00e0nh c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c g\u1eedi \u0111i v\u1edbi tr\u01b0\u1eddng ng\u00f4n ng\u1eef m\u1eb7c \u0111\u1ecbnh l\u00e0 ti\u1ebfng Anh, ho\u1eb7c tr\u01b0\u1eddng ch\u1eef vi\u1ebft b\u1ecb b\u1ecf tr\u1ed1ng, c\u00e1c nh\u00f3m bi\u00ean t\u1eadp \u0111\u1ecba ph\u01b0\u01a1ng s\u1ebd kh\u00f4ng th\u1ec3 \u0111\u01b0a n\u00f3 v\u00e0o c\u00e1c playlist ti\u1ebfng Telugu hay Punjabi, nh\u1eefng playlist t\u1ea1o ra ph\u1ea7n l\u1edbn l\u01b0\u1ee3t ph\u00e1t.<\/p>\n<h3>Nh\u1eefng g\u00ec m\u1ed9t b\u1ea3n ph\u00e1t h\u00e0nh nghi\u00eam t\u00fac t\u1ea1i \u1ea4n \u0110\u1ed9 th\u1ef1c s\u1ef1 c\u1ea7n<\/h3>\n<ul>\n<li>Ph\u00e2n ph\u1ed1i \u0111\u1ebfn JioSaavn v\u00e0 Gaana, kh\u00f4ng ch\u1ec9 hai n\u1ec1n t\u1ea3ng to\u00e0n c\u1ea7u.<\/li>\n<li>YouTube Content ID v\u00e0 pipeline Art Track, b\u1edfi \u0111\u00f3 l\u00e0 n\u01a1i 178 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng mi\u1ec5n ph\u00ed \u0111ang ho\u1ea1t \u0111\u1ed9ng.<\/li>\n<li>G\u1eafn th\u1ebb ng\u00f4n ng\u1eef v\u00e0 ch\u1eef vi\u1ebft ch\u00ednh x\u00e1c cho t\u1eebng track, \u0111\u1ec3 c\u00e1c playlist b\u1ea3n \u0111\u1ecba c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y b\u1ea1n.<\/li>\n<li>H\u1ea1ch to\u00e1n ti\u1ec1n b\u1ea3n quy\u1ec1n kh\u00f4ng l\u00e0m th\u1ea5t tho\u00e1t c\u00e1c l\u01b0\u1ee3t stream \u1edf \u1ea4n \u0110\u1ed9, v\u1ed1n c\u00f3 m\u1ee9c chi tr\u1ea3 th\u1ea5p tr\u00ean m\u1ed7i stream nh\u01b0ng s\u1ed1 l\u01b0\u1ee3ng l\u1edbn.<\/li>\n<\/ul>\n<p>DDEX, vi\u1ebft t\u1eaft c\u1ee7a Digital Data Exchange, l\u00e0 ti\u00eau chu\u1ea9n si\u00eau d\u1eef li\u1ec7u truy\u1ec1n t\u1ea3i c\u00e1c tr\u01b0\u1eddng ng\u00f4n ng\u1eef v\u00e0 b\u1ea3n quy\u1ec1n m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng \u0111\u1ebfn t\u1eebng DSP. M\u1ed9t pipeline t\u01b0\u01a1ng th\u00edch DDEX l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa m\u1ed9t \u0111\u0129a \u0111\u01a1n ti\u1ebfng Telugu nh\u1eadn \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 bi\u00ean t\u1eadp v\u00e0 m\u1ed9t b\u1ea3n nh\u1ea1c b\u1ecb g\u1eafn nh\u00e3n ti\u1ebfng Anh kh\u00f4ng ai c\u00f3 th\u1ec3 x\u1ebfp v\u00e0o \u0111\u00e2u.<\/p>\n<h2>C\u00e2u h\u1ecfi v\u1ec1 nh\u00e0 ph\u00e2n ph\u1ed1i<\/h2>\n<p>\u1ea4n \u0110\u1ed9 kh\u00f4ng ph\u1ea3i l\u00e0 th\u1ecb tr\u01b0\u1eddng b\u1ea1n chinh ph\u1ee5c b\u1eb1ng c\u00e1ch chi nhi\u1ec1u ti\u1ec1n h\u01a1n cho ti\u1ebfp th\u1ecb. \u0110\u00f3 l\u00e0 th\u1ecb tr\u01b0\u1eddng b\u1ea1n chinh ph\u1ee5c b\u1eb1ng ph\u1ea1m vi ph\u1ee7 s\u00f3ng v\u00e0 \u0111\u1ed9 ch\u00ednh x\u00e1c tr\u00ean m\u1ed9t b\u1ea3n \u0111\u1ed3 ph\u00e2n m\u1ea3nh, \u01b0u ti\u00ean mi\u1ec5n ph\u00ed v\u00e0 \u0111a ng\u00f4n ng\u1eef.<\/p>\n<p>\u0110\u00f3 ch\u00ednh x\u00e1c l\u00e0 kho\u1ea3ng tr\u1ed1ng m\u00e0 InterSpace Distribution x\u00e2y d\u1ef1ng \u0111\u1ec3 l\u1ea5p \u0111\u1ea7y: ph\u00e2n ph\u1ed1i \u0111\u1ebfn c\u00e1c DSP khu v\u1ef1c nh\u01b0 JioSaavn, Gaana v\u00e0 YouTube c\u00f9ng v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng to\u00e0n c\u1ea7u, g\u1eafn th\u1ebb ng\u00f4n ng\u1eef t\u01b0\u01a1ng th\u00edch DDEX, v\u00e0 ph\u00e2n chia ti\u1ec1n b\u1ea3n quy\u1ec1n minh b\u1ea1ch theo t\u1eebng l\u00e3nh th\u1ed5. Trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng n\u01a1i ch\u1ec9 8% tr\u1ea3 ph\u00ed v\u00e0 66% chuy\u1ec3n sang YouTube, nh\u00e0 ph\u00e2n ph\u1ed1i n\u00e0o \u0111\u01b0a nh\u1ea1c l\u00ean m\u1ecdi b\u1ec1 m\u1eb7t, \u0111\u01b0\u1ee3c g\u1eafn th\u1ebb ch\u00ednh x\u00e1c, m\u1edbi l\u00e0 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c ghi nh\u1eadn. Nh\u1eefng ng\u01b0\u1eddi c\u00f2n l\u1ea1i ch\u1ec9 \u0111ang ph\u1ecfng \u0111o\u00e1n.<\/p>\n","protected":false},"excerpt":{"rendered":"\u1ea4n \u0110\u1ed9 c\u00f3 178 tri\u1ec7u ng\u01b0\u1eddi stream nh\u1ea1c nh\u01b0ng ch\u1ec9 14,4 tri\u1ec7u tr\u1ea3 ph\u00ed, theo b\u00e1o c\u00e1o c\u1ee7a EY v\u00e0 FICCI. T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i 8% \u0111\u00f3, c\u00f9ng v\u1edbi JioSaavn, Gaana v\u00e0 g\u00f3i mi\u1ec5n ph\u00ed \u01b0u ti\u00ean YouTube, khi\u1ebfn ph\u1ea1m vi ph\u1ee7 s\u00f3ng DSP v\u00e0 si\u00eau d\u1eef li\u1ec7u ng\u00f4n ng\u1eef b\u1ea3n \u0111\u1ecba tr\u1edf th\u00e0nh quy\u1ebft \u0111\u1ecbnh ph\u00e2n ph\u1ed1i th\u1ef1c s\u1ef1 cho b\u1ea5t k\u1ef3 b\u1ea3n ph\u00e1t h\u00e0nh n\u00e0o t\u1ea1i \u1ea4n \u0110\u1ed9.","protected":false},"author":7,"featured_media":7376,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[7482],"tags":[8604,19796,6706,6712,7582,14919],"class_list":["post-11859","post","type-post","status-publish","format-standard","has-post-thumbnail","category-industry-trends-vi","tag-india-vi","tag-jiosaavn-vi","tag-music-en-vi","tag-spotify-en-vi","tag-streaming-vi","tag-youtube-vi","cs-entry","cs-video-wrap"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u1ea4n \u0110\u1ed9 c\u00f3 178 tri\u1ec7u ng\u01b0\u1eddi stream nh\u1ea1c nh\u01b0ng ch\u1ec9 14,4 tri\u1ec7u tr\u1ea3 ph\u00ed. 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