{"id":15306,"date":"2025-09-25T21:36:56","date_gmt":"2025-09-25T21:36:56","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/spotify-trien-khai-cac-thay-doi-chinh-sach-ai-de-xac-dinh-nhac-ai-va-giam-spam\/"},"modified":"2025-09-25T21:36:56","modified_gmt":"2025-09-25T21:36:56","slug":"spotify-trien-khai-cac-thay-doi-chinh-sach-ai-de-xac-dinh-nhac-ai-va-giam-spam","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/vi\/spotify-trien-khai-cac-thay-doi-chinh-sach-ai-de-xac-dinh-nhac-ai-va-giam-spam\/","title":{"rendered":"Spotify Tri\u1ec3n Khai C\u00e1c Thay \u0110\u1ed5i Ch\u00ednh S\u00e1ch AI \u0111\u1ec3 X\u00e1c \u0110\u1ecbnh Nh\u1ea1c AI v\u00e0 Gi\u1ea3m Spam"},"content":{"rendered":"\n

Spotify v\u00e0o th\u1ee9 N\u0103m \u0111\u00e3 c\u00f4ng b\u1ed1 m\u1ed9t lo\u1ea1t c\u1eadp nh\u1eadt cho ch\u00ednh s\u00e1ch AI c\u1ee7a m\u00ecnh, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 ch\u1ec9 r\u00f5 h\u01a1n khi AI \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o nh\u1ea1c, gi\u1ea3m spam, v\u00e0 l\u00e0m r\u00f5 r\u00e0ng r\u1eb1ng c\u00e1c b\u1ea3n sao gi\u1ecdng n\u00f3i kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p tr\u00ean d\u1ecbch v\u1ee5 c\u1ee7a n\u00f3.<\/p>\n\n\n\n

C\u00f4ng ty cho bi\u1ebft n\u00f3 s\u1ebd \u00e1p d\u1ee5ng m\u1ed9t ti\u00eau chu\u1ea9n ng\u00e0nh s\u1eafp t\u1edbi \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh v\u00e0 g\u1eafn nh\u00e3n nh\u1ea1c AI trong t\u00edn d\u1ee5ng, \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 DDEX<\/a>, v\u00e0 s\u1ebd s\u1edbm tri\u1ec3n khai m\u1ed9t b\u1ed9 l\u1ecdc spam nh\u1ea1c m\u1edbi \u0111\u1ec3 b\u1eaft nh\u1eefng k\u1ebb x\u1ea5u xa h\u01a1n.<\/p>\n\n\n\n

Theo h\u1ec7 th\u1ed1ng DDEX, c\u00e1c nh\u00e3n c\u00e1i, nh\u00e0 ph\u00e2n ph\u1ed1i v\u00e0 c\u00e1c \u0111\u1ed1i t\u00e1c \u00e2m nh\u1ea1c g\u1eedi nh\u1eefng ti\u1ebft l\u1ed9 AI \u0111\u01b0\u1ee3c chu\u1ea9n h\u00f3a trong t\u00edn d\u1ee5ng nh\u1ea1c. Gi\u1ea3i ph\u00e1p n\u00e0y cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng AI, ch\u1eb3ng h\u1ea1n nh\u01b0 li\u1ec7u n\u00f3 c\u00f3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho AI-generated vocals, instrumentation, ho\u1eb7c post-production hay kh\u00f4ng.<\/p>\n\n\n

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“Ch\u00fang t\u00f4i bi\u1ebft vi\u1ec7c s\u1eed d\u1ee5ng AI s\u1ebd l\u00e0 m\u1ed9t quang ph\u1ed5, v\u1edbi c\u00e1c ngh\u1ec7 s\u0129 v\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t k\u1ebft h\u1ee3p AI trong c\u00e1c ph\u1ea7n kh\u00e1c nhau c\u1ee7a quy tr\u00ecnh s\u00e1ng t\u1ea1o c\u1ee7a h\u1ecd,” Sam Duboff, Tr\u01b0\u1edfng B\u1ed9 Ph\u1eadn Ti\u1ebfp Th\u1ecb v\u00e0 Ch\u00ednh S\u00e1ch To\u00e0n C\u1ea7u c\u1ee7a Spotify, n\u00f3i trong m\u1ed9t bu\u1ed5i h\u1ecdp b\u00e1o v\u00e0o th\u1ee9 T\u01b0. “Ti\u00eau chu\u1ea9n ng\u00e0nh n\u00e0y s\u1ebd cho ph\u00e9p nh\u1eefng ti\u1ebft l\u1ed9 ch\u00ednh x\u00e1c h\u01a1n, s\u1eafc th\u00e1i h\u01a1n. N\u00f3 s\u1ebd kh\u00f4ng bu\u1ed9c c\u00e1c b\u00e0i h\u00e1t v\u00e0o m\u1ed9t l\u1ef1a ch\u1ecdn nh\u1ecb ph\u00e2n gi\u1ea3 m\u1ea1o n\u01a1i m\u1ed9t b\u00e0i h\u00e1t ph\u1ea3i \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i l\u00e0 AI hay kh\u00f4ng AI,” anh ta l\u01b0u \u00fd.<\/p>\n\n\n\n

L\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a c\u00f9ng m\u1ed9t th\u00f4ng b\u00e1o, Spotify \u0111\u00e3 l\u00e0m r\u00f5 c\u00e1c ch\u00ednh s\u00e1ch c\u1ee7a n\u00f3 v\u1ec1 AI-enabled personalization, n\u00eau r\u00f5 r\u1eb1ng c\u00e1c b\u1ea3n sao gi\u1ecdng n\u00f3i AI kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p, deepfakes, v\u00e0 b\u1ea5t k\u1ef3 h\u00ecnh th\u1ee9c nh\u00e2n b\u1ea3n gi\u1ecdng n\u00f3i ho\u1eb7c m\u1ea1o danh n\u00e0o kh\u00e1c \u0111\u1ec1u kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p v\u00e0 s\u1ebd b\u1ecb lo\u1ea1i kh\u1ecfi n\u1ec1n t\u1ea3ng.<\/p>\n\n\n\n

Trong khi ti\u00eau chu\u1ea9n DDEX \u0111ang ph\u00e1t tri\u1ec3n, Spotify cho bi\u1ebft n\u00f3 \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c cam k\u1ebft t\u1eeb 15 nh\u00e3n c\u00e1i v\u00e0 nh\u00e0 ph\u00e2n ph\u1ed1i c\u00f3 k\u1ebf ho\u1ea1ch \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 n\u00e0y, v\u00e0 coi \u0111\u1ed9ng th\u00e1i c\u1ee7a n\u00f3 l\u00e0 m\u1ed9t \u0111\u1ed9ng th\u00e1i c\u00f3 th\u1ec3 b\u00e1o hi\u1ec7u cho nh\u1eefng ng\u01b0\u1eddi kh\u00e1c r\u1eb1ng \u0111\u00e3 \u0111\u1ebfn l\u00fac \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 n\u00e0y.<\/p>\n\n\n\n

V\u00ec c\u00e1c c\u00f4ng c\u1ee5 AI gi\u00fap b\u1ea5t k\u1ef3 ai c\u0169ng c\u00f3 th\u1ec3 ph\u00e1t h\u00e0nh nh\u1ea1c d\u1ec5 d\u00e0ng, Spotify c\u0169ng c\u00f3 m\u1ed9t k\u1ebf ho\u1ea1ch m\u1edbi \u0111\u1ec3 gi\u1ea3m spam ti\u1ec1m n\u0103ng k\u1ebft qu\u1ea3. V\u00e0o m\u00f9a thu n\u00e0y, c\u00f4ng ty s\u1ebd tri\u1ec3n khai m\u1ed9t b\u1ed9 l\u1ecdc spam nh\u1ea1c m\u1edbi s\u1ebd c\u1ed1 g\u1eafng gi\u1ea3i quy\u1ebft c\u00e1c chi\u1ebfn thu\u1eadt spam, g\u1eafn th\u1ebb ch\u00fang, v\u00e0 sau \u0111\u00f3 ng\u1eebng \u0111\u1ec1 xu\u1ea5t c\u00e1c b\u00e0i h\u00e1t \u0111\u00f3 cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n

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“Ch\u00fang t\u00f4i bi\u1ebft AI \u0111\u00e3 l\u00e0m cho n\u00f3 d\u1ec5 d\u00e0ng h\u01a1n bao gi\u1edd h\u1ebft \u0111\u1ec3 nh\u1eefng k\u1ebb x\u1ea5u xa t\u1ea3i l\u00ean h\u00e0ng lo\u1ea1t n\u1ed9i dung, t\u1ea1o b\u1ea3n sao, s\u1eed d\u1ee5ng th\u1ee7 \u0111o\u1ea1n SEO \u0111\u1ec3 thao t\u00fang c\u00e1c h\u1ec7 th\u1ed1ng t\u00ecm ki\u1ebfm ho\u1eb7c \u0111\u1ec1 xu\u1ea5t… ch\u00fang t\u00f4i \u0111\u00e3 chi\u1ebfn \u0111\u1ea5u v\u1edbi nh\u1eefng lo\u1ea1i chi\u1ebfn thu\u1eadt n\u00e0y trong nhi\u1ec1u n\u0103m,” Duboff n\u00f3i. “Nh\u01b0ng AI \u0111ang t\u0103ng t\u1ed1c c\u00e1c v\u1ea5n \u0111\u1ec1 n\u00e0y v\u1edbi \u0111\u1ed9 ph\u1ee9c t\u1ea1p cao h\u01a1n, v\u00e0 ch\u00fang t\u00f4i bi\u1ebft \u0111i\u1ec1u \u0111\u00f3 \u0111\u00f2i h\u1ecfi c\u00e1c lo\u1ea1i bi\u1ec7n ph\u00e1p gi\u1ea3m nh\u1eb9 m\u1edbi.”<\/p>\n\n\n\n

C\u00f4ng ty cho bi\u1ebft n\u00f3 s\u1ebd tri\u1ec3n khai b\u1ed9 l\u1ecdc d\u1ea7n d\u1ea7n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o n\u00f3 nh\u1eafm v\u00e0o c\u00e1c t\u00edn hi\u1ec7u \u0111\u00fang, sau \u0111\u00f3 th\u00eam nhi\u1ec1u t\u00edn hi\u1ec7u h\u01a1n theo th\u1eddi gian khi th\u1ecb tr\u01b0\u1eddng ph\u00e1t tri\u1ec3n.<\/p>\n\n\n

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Li\u00ean quan \u0111\u1ebfn \u0111i\u1ec1u n\u00e0y, Spotify c\u0169ng s\u1ebd l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i \u0111\u1ec3 gi\u1ea3i quy\u1ebft m\u1ed9t c\u00e1i g\u1ecdi l\u00e0 “profile mismatches,” m\u1ed9t k\u1ebf ho\u1ea1ch n\u01a1i ai \u0111\u00f3 gian l\u1eadn t\u1ea3i l\u00ean nh\u1ea1c l\u00ean h\u1ed3 s\u01a1 c\u1ee7a m\u1ed9t ngh\u1ec7 s\u0129 kh\u00e1c tr\u00ean c\u00e1c d\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn. C\u00f4ng ty cho bi\u1ebft n\u00f3 hy v\u1ecdng s\u1ebd ng\u0103n ch\u1eb7n nhi\u1ec1u h\u01a1n nh\u1eefng \u0111i\u1ec1u n\u00e0y tr\u01b0\u1edbc khi nh\u1ea1c bao gi\u1edd ph\u00e1t h\u00e0nh.<\/p>\n\n\n\n

B\u1ea5t ch\u1ea5p nh\u1eefng thay \u0111\u1ed5i, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd Spotify nh\u1ea5n m\u1ea1nh r\u1eb1ng h\u1ecd v\u1eabn h\u1ed7 tr\u1ee3 vi\u1ec7c s\u1eed d\u1ee5ng AI mi\u1ec5n l\u00e0 n\u00f3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng theo c\u00e1ch kh\u00f4ng gian l\u1eadn. “Ch\u00fang t\u00f4i kh\u00f4ng \u1edf \u0111\u00e2y \u0111\u1ec3 tr\u1eebng ph\u1ea1t c\u00e1c ngh\u1ec7 s\u0129 v\u00ec s\u1eed d\u1ee5ng AI m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c v\u00e0 ch\u1ecbu tr\u00e1ch nhi\u1ec7m. Ch\u00fang t\u00f4i hy v\u1ecdng r\u1eb1ng vi\u1ec7c s\u1eed d\u1ee5ng AI c\u1ee7a c\u00e1c ngh\u1ec7 s\u0129 c\u00e1c c\u00f4ng c\u1ee5 s\u1ea3n xu\u1ea5t s\u1ebd cho ph\u00e9p h\u1ecd s\u00e1ng t\u1ea1o h\u01a1n bao gi\u1edd h\u1ebft,” l\u01b0u \u00fd Charlie Hellman, Ph\u00f3 Ch\u1ee7 T\u1ecbch Spotify v\u00e0 Tr\u01b0\u1edfng B\u1ed9 Ph\u1eadn \u00c2m Nh\u1ea1c To\u00e0n C\u1ea7u. “Nh\u01b0ng ch\u00fang t\u00f4i \u1edf \u0111\u00e2y \u0111\u1ec3 ng\u1eebng nh\u1eefng k\u1ebb x\u1ea5u xa \u0111ang l\u1ee3i d\u1ee5ng h\u1ec7 th\u1ed1ng, v\u00e0 ch\u00fang t\u00f4i ch\u1ec9 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb t\u1ea5t c\u1ea3 m\u1eb7t t\u1ed1t c\u1ee7a AI n\u1ebfu ch\u00fang t\u00f4i t\u00edch c\u1ef1c b\u1ea3o v\u1ec7 ch\u1ed1ng l\u1ea1i m\u1eb7t x\u1ea5u,” anh ta n\u00f3i.<\/p>\n\n\n\n

C\u00e1c c\u1eadp nh\u1eadt c\u1ee7a Spotify theo sau s\u1ef1 gia t\u0103ng nhanh ch\u00f3ng c\u1ee7a nh\u1ea1c \u0111\u01b0\u1ee3c t\u1ea1o b\u1edfi AI tr\u00ean to\u00e0n ng\u00e0nh. V\u00e0o m\u00f9a h\u00e8 n\u00e0y, m\u1ed9t ban nh\u1ea1c AI c\u00f3 t\u00ean Velvet Sundown \u0111\u00e3 tr\u1edf th\u00e0nh viral <\/a>tr\u00ean d\u1ecbch v\u1ee5 c\u1ee7a n\u00f3, d\u1eabn \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi d\u00f9ng ph\u00e0n n\u00e0n<\/a> r\u1eb1ng c\u00f4ng ty kh\u00f4ng minh b\u1ea1ch v\u1ec1 g\u1eafn nh\u00e3n c\u00e1c b\u00e0i h\u00e1t AI c\u1ee7a n\u00f3. Trong khi \u0111\u00f3, \u0111\u1ed1i th\u1ee7 ph\u00e1t tr\u1ef1c tuy\u1ebfn Deezer g\u1ea7n \u0111\u00e2y \u0111\u00e3 chia s\u1ebb<\/a> r\u1eb1ng kho\u1ea3ng 18% nh\u1ea1c \u0111\u01b0\u1ee3c t\u1ea3i l\u00ean d\u1ecbch v\u1ee5 c\u1ee7a n\u00f3 m\u1ed7i ng\u00e0y, hay h\u01a1n 20.000 b\u00e0i h\u00e1t, hi\u1ec7n l\u00e0 \u0111\u01b0\u1ee3c t\u1ea1o b\u1edfi AI ho\u00e0n to\u00e0n. (Deezer cho ch\u00fang t\u00f4i bi\u1ebft con s\u1ed1 \u0111\u00f3 hi\u1ec7n \u0111\u00e3 t\u0103ng l\u00ean h\u01a1n 30.000).<\/p>\n\n\n\n

Spotify s\u1ebd kh\u00f4ng chia s\u1ebb c\u00e1c s\u1ed1 li\u1ec7u c\u1ee7a ri\u00eang n\u00f3 v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y tr\u1ef1c ti\u1ebfp, nh\u01b0ng Duboff n\u00f3i v\u1edbi c\u00e1c ph\u00f3ng vi\u00ean r\u1eb1ng “th\u1ef1c t\u1ebf l\u00e0, t\u1ea5t c\u1ea3 c\u00e1c d\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn \u0111\u1ec1u c\u00f3 g\u1ea7n nh\u01b0 c\u00f9ng m\u1ed9t danh s\u00e1ch.<\/p>\n\n\n\n

“M\u1ecdi ng\u01b0\u1eddi c\u00f3 xu h\u01b0\u1edbng g\u1eedi nh\u1ea1c \u0111\u1ebfn t\u1ea5t c\u1ea3 c\u00e1c d\u1ecbch v\u1ee5,” anh ta gi\u1ea3i th\u00edch, th\u00eam r\u1eb1ng t\u1ea3i l\u00ean c\u00e1c b\u00e0i h\u00e1t kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea5t k\u1ef3 ai \u0111ang nghe ho\u1eb7c nh\u1ea1c AI ki\u1ebfm ti\u1ec1n. “Ch\u00fang t\u00f4i bi\u1ebft r\u1eb1ng vi\u1ec7c s\u1eed d\u1ee5ng AI ng\u00e0y c\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 nh\u1ecb ph\u00e2n, m\u00e0 l\u00e0 m\u1ed9t lo\u1ea1i quang ph\u1ed5 v\u1ec1 c\u00e1ch c\u00e1c ngh\u1ec7 s\u0129 v\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t s\u1eed d\u1ee5ng n\u00f3.”<\/p>\n","protected":false},"excerpt":{"rendered":"Spotify v\u00e0o th\u1ee9 N\u0103m \u0111\u00e3 c\u00f4ng b\u1ed1 m\u1ed9t lo\u1ea1t c\u1eadp nh\u1eadt cho ch\u00ednh s\u00e1ch AI c\u1ee7a m\u00ecnh, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 ch\u1ec9 r\u00f5 h\u01a1n khi AI \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o nh\u1ea1c, gi\u1ea3m spam, v\u00e0 l\u00e0m r\u00f5 r\u00e0ng r\u1eb1ng c\u00e1c b\u1ea3n sao gi\u1ecdng n\u00f3i kh\u00f4ng \u0111\u01b0\u1ee3c 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