{"id":20111,"date":"2026-09-14T09:43:41","date_gmt":"2026-09-14T09:43:41","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/ifpi-lance-une-initiative-dintegrite-du-streaming-pour-lutter-contre-la-fraude-du-streaming\/"},"modified":"2026-09-14T09:43:41","modified_gmt":"2026-09-14T09:43:41","slug":"ifpi-lance-une-initiative-dintegrite-du-streaming-pour-lutter-contre-la-fraude-du-streaming","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/fr\/ifpi-lance-une-initiative-dintegrite-du-streaming-pour-lutter-contre-la-fraude-du-streaming\/","title":{"rendered":"IFPI lance une initiative d&#8217;int\u00e9grit\u00e9 du streaming pour lutter contre la fraude du streaming"},"content":{"rendered":"<p><strong><a href=\"https:\/\/www.ifpi.org\/\">IFPI<\/a><\/strong> a annonc\u00e9 le lancement de la <strong><a href=\"https:\/\/interspacemusic.com\/blog\/music-companies-launch-streaming-integrity-initiative-to-combat-fraud\/\">Streaming Integrity Initiative (SII)<\/a><\/strong>, un nouvel engagement de l&#8217;industrie pour pr\u00e9venir, d\u00e9tecter et r\u00e9pondre \u00e0 la fraude au streaming et prot\u00e9ger les artistes, les auteurs-compositeurs et les fans.<\/p>\n<p>L&#8217;initiative \u00e9tablit un ensemble de pratiques de base pour les services de distribution musicale et autres acteurs de l&#8217;industrie, avec cinq engagements cl\u00e9s con\u00e7us pour renforcer la pr\u00e9vention, am\u00e9liorer la d\u00e9tection, soutenir les actions coercitives et accro\u00eetre la collaboration au sein de l&#8217;industrie.<\/p>\n<p>La fraude au streaming consiste \u00e0 manipuler les services de musique num\u00e9rique pour g\u00e9n\u00e9rer des revenus \u00e0 partir d&#8217;\u00e9coutes qui ne sont pas authentiques. Elle se produit souvent \u00e0 grande \u00e9chelle, sapant la confiance dans les services de streaming et d\u00e9tournant les redevances des artistes, des auteurs-compositeurs, des labels discographiques, des \u00e9diteurs de musique et d&#8217;autres acteurs de l&#8217;\u00e9conomie musicale.<\/p>\n<h2>Comment fonctionne la fraude au streaming<\/h2>\n<p>Les acteurs malveillants utilisent g\u00e9n\u00e9ralement la technologie de mani\u00e8re abusive pour tromper les fans en t\u00e9l\u00e9chargeant des morceaux destin\u00e9s \u00e0 la fraude sur des fournisseurs de services num\u00e9riques (<strong>DSP<\/strong>), y compris via des services de distribution musicale. Ils d\u00e9ploient ensuite des arm\u00e9es de bots pour g\u00e9n\u00e9rer des \u00e9coutes artificielles et siphonner l&#8217;argent des pools de redevances, diluant la part des artistes l\u00e9gitimes et r\u00e9duisant leur r\u00e9mun\u00e9ration.<\/p>\n<p>Les distributeurs de musique constituent un point d&#8217;entr\u00e9e cl\u00e9 de l&#8217;\u00e9cosyst\u00e8me musical num\u00e9rique et fournissent du contenu aux DSP. L&#8217;initiative reconna\u00eet leur capacit\u00e9 \u00e0 emp\u00eacher le contenu frauduleux d&#8217;atteindre les plateformes de streaming.<\/p>\n<h2>Signataires initiaux<\/h2>\n<p>Les organisations suivantes soutiennent la Streaming Integrity Initiative et ses efforts pour lutter contre la fraude au streaming :<\/p>\n<ul>\n<li><strong>Absolute Label Services<\/strong><\/li>\n<li><strong>ADA<\/strong><\/li>\n<li><strong>AWAL<\/strong><\/li>\n<li><strong>CD Baby<\/strong><\/li>\n<li><strong>CmdShft<\/strong><\/li>\n<li><strong>Ditto Music<\/strong><\/li>\n<li><strong>FUGA<\/strong><\/li>\n<li><strong>GoDigital<\/strong><\/li>\n<li><strong>HYBE<\/strong><\/li>\n<li><strong>IDOL<\/strong><\/li>\n<li><strong>IMPALA<\/strong><\/li>\n<li><strong>InnerCat Music Group<\/strong><\/li>\n<li><strong><a href=\"https:\/\/www.merlinnetwork.org\/\">Merlin<\/a><\/strong><\/li>\n<li><strong>Redeye<\/strong><\/li>\n<li><strong>Revelator<\/strong><\/li>\n<li><strong>RouteNote<\/strong><\/li>\n<li><strong>Secretly Distribution<\/strong><\/li>\n<li><strong>Symphonic<\/strong><\/li>\n<li><strong>Sony Music Group<\/strong><\/li>\n<li><strong>The Orchard<\/strong><\/li>\n<li><strong>Too Lost<\/strong><\/li>\n<li><strong><a href=\"https:\/\/www.universalmusic.com\/\">Universal Music Group<\/a><\/strong><\/li>\n<li><strong>Virgin Music Group<\/strong><\/li>\n<li><strong>Warner Music Group<\/strong><\/li>\n<\/ul>\n<h2>R\u00e9action de l&#8217;industrie<\/h2>\n<p>La SII s&#8217;appuie sur la campagne plus large <strong>End Streaming Fraud<\/strong>, lanc\u00e9e par l&#8217;IFPI et les principales entreprises musicales pour sensibiliser \u00e0 la menace pos\u00e9e par la fraude au streaming. \u00c0 mesure que la technologie \u00e9volue et que les outils aliment\u00e9s par l&#8217;IA deviennent plus largement disponibles, des mesures robustes de pr\u00e9vention et de d\u00e9tection des fraudes ainsi qu&#8217;une action coordonn\u00e9e au sein de l&#8217;\u00e9cosyst\u00e8me musical sont plus importantes que jamais.<\/p>\n<p>Les organisations \u00e0 l&#8217;origine de l&#8217;initiative appellent les distributeurs, les fournisseurs de services num\u00e9riques, les organismes de l&#8217;industrie et d&#8217;autres parties prenantes \u00e0 soutenir la SII et \u00e0 contribuer \u00e0 renforcer la r\u00e9ponse collective de l&#8217;industrie face \u00e0 la fraude au streaming.<\/p>\n<h2>D\u00e9clarations des dirigeants<\/h2>\n<p><strong>Victoria Oakley<\/strong>, PDG de l&#8217;IFPI, a d\u00e9clar\u00e9 : \u00ab La fraude au streaming trompe les fans et prive les artistes et les auteurs-compositeurs l\u00e9gitimes de revenus qui devraient leur revenir de plein droit. C&#8217;est du vol, purement et simplement. Nous saluons le leadership montr\u00e9 par les premiers distributeurs \u00e0 soutenir publiquement la Streaming Integrity Initiative, et esp\u00e9rons que cela conduira \u00e0 une action directe, efficace et coordonn\u00e9e pour prot\u00e9ger les artistes, les auteurs-compositeurs et les fans contre la fraude au streaming. \u00bb<\/p>\n<p><strong>Sarah McNabb<\/strong>, directrice de l&#8217;int\u00e9grit\u00e9 du contenu chez Merlin, a d\u00e9clar\u00e9 : \u00ab Lutter efficacement contre l&#8217;activit\u00e9 ill\u00e9gitime exige que chaque partie de l&#8217;industrie avance ensemble. Ces engagements refl\u00e8tent la propre position de Merlin et s&#8217;alignent \u00e9troitement sur ce que Merlin exige d\u00e9j\u00e0 de ses membres. Il est encourageant de voir tant de nos membres d\u00e9j\u00e0 associer leur nom \u00e0 cette annonce, et nous sommes ravis de nous aux c\u00f4t\u00e9s de l&#8217;IFPI dans cette initiative au fur et \u00e0 mesure de son d\u00e9veloppement. \u00bb<\/p>\n<p><strong>Helen Smith<\/strong>, pr\u00e9sidente ex\u00e9cutive d&#8217;IMPALA, a d\u00e9clar\u00e9 : \u00ab Le plan pour la musique num\u00e9rique d&#8217;IMPALA, adopt\u00e9 plus t\u00f4t cette ann\u00e9e, a d\u00e9fini nos recommandations pour d\u00e9velopper le march\u00e9 et a identifi\u00e9 la collaboration de l&#8217;industrie \u00e0 une nouvelle \u00e9chelle comme une priorit\u00e9 absolue. Avec des recommandations pour les DSP et les labels ainsi que pour les distributeurs, travailler ensemble sur l&#8217;int\u00e9grit\u00e9, la promotion de la cr\u00e9ation artistique humaine et d&#8217;autres aspects cl\u00e9s tout au long de la cha\u00eene est essentiel. \u00bb<\/p>\n<p><strong>Simon Wills<\/strong>, directeur g\u00e9n\u00e9ral d&#8217;Absolute Label Service, a d\u00e9clar\u00e9 : \u00ab La lutte contre le streaming artificiel ne peut pas \u00eatre un jeu r\u00e9actif de taupe, elle exige une technologie intelligente et prospective associ\u00e9e \u00e0 une collaboration intersectorielle. En int\u00e9grant une d\u00e9tection de fraude approfondie \u00e0 signaux multiples dans notre OS musical, Anthology, Absolute permet aux ayants droit d&#8217;identifier les irr\u00e9gularit\u00e9s potentielles \u00e0 un stade pr\u00e9coce. Nous soutenons pleinement la Streaming Integrity Initiative de l&#8217;IFPI et sommes fiers de promouvoir un \u00e9cosyst\u00e8me num\u00e9rique plus sain et plus \u00e9quitable pour tous les artistes et ayants droit. \u00bb<\/p>\n<p>De plus amples informations sont disponibles sur le site End Streaming Fraud.<\/p>\n","protected":false},"excerpt":{"rendered":"L&#8217;IFPI a annonc\u00e9 la Streaming Integrity Initiative, un nouvel engagement de l&#8217;industrie pour lutter contre la fraude au streaming et prot\u00e9ger les artistes, les auteurs-compositeurs et les fans.","protected":false},"author":7,"featured_media":20110,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[6828],"tags":[6996,46149,9075,6767,6974,16326],"class_list":["post-20111","post","type-post","status-publish","format-standard","has-post-thumbnail","category-policy-legal-fr","tag-music-distribution-fr","tag-digital-service-providers-fr","tag-streaming-fraud-fr","tag-ifpi-fr","tag-music-industry-fr","tag-independent-labels-fr","cs-entry","cs-video-wrap"],"yoast_head":"<!-- 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