{"id":22201,"date":"2026-10-16T14:26:12","date_gmt":"2026-10-16T14:26:12","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/cac-nghe-si-duoc-mlennial-ho-tro-ban-hon-150000-ve-cho-cac-buoi-dien-chinh-trong-nam-dau-tien\/"},"modified":"2026-10-16T14:26:12","modified_gmt":"2026-10-16T14:26:12","slug":"cac-nghe-si-duoc-mlennial-ho-tro-ban-hon-150000-ve-cho-cac-buoi-dien-chinh-trong-nam-dau-tien","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/vi\/cac-nghe-si-duoc-mlennial-ho-tro-ban-hon-150000-ve-cho-cac-buoi-dien-chinh-trong-nam-dau-tien\/","title":{"rendered":"C\u00e1c ngh\u1ec7 s\u0129 \u0111\u01b0\u1ee3c MLennial h\u1ed7 tr\u1ee3 b\u00e1n h\u01a1n 150,000 v\u00e9 cho c\u00e1c bu\u1ed5i di\u1ec5n ch\u00ednh trong n\u0103m \u0111\u1ea7u ti\u00ean"},"content":{"rendered":"<p>C\u00e1c ngh\u1ec7 s\u0129 \u0111\u01b0\u1ee3c <strong><a href=\"https:\/\/www.mlennial.com\/about\">MLennial<\/a><\/strong> h\u1ed7 tr\u1ee3 \u0111\u00e3 b\u00e1n h\u01a1n <strong>150,000 v\u00e9 cho c\u00e1c bu\u1ed5i di\u1ec5n ch\u00ednh<\/strong> tr\u00ean to\u00e0n th\u1ebf gi\u1edbi trong n\u0103m ho\u1ea1t \u0111\u1ed9ng tr\u1ecdn v\u1eb9n \u0111\u1ea7u ti\u00ean c\u1ee7a c\u00f4ng ty, trong khi founder <strong>Mike Lisanti<\/strong> ch\u1ee7 tr\u01b0\u01a1ng t\u0103ng tr\u01b0\u1edfng theo h\u01b0\u1edbng gi\u00fap ngh\u1ec7 s\u0129 duy tr\u00ec ho\u1ea1t \u0111\u1ed9ng kinh doanh l\u00e2u d\u00e0i.<\/p>\n<p>Trong giai \u0111o\u1ea1n \u0111\u00f3, c\u00f4ng ty qu\u1ea3n l\u00fd ngh\u1ec7 s\u0129 v\u00e0 gi\u1ea3i tr\u00ed c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i Los Angeles \u0111\u00e3 m\u1edf r\u1ed9ng sang nh\u1eefng th\u1ecb tr\u01b0\u1eddng m\u1edbi cho c\u00e1c bu\u1ed5i di\u1ec5n ch\u00ednh. C\u00f4ng ty b\u01b0\u1edbc v\u00e0o n\u0103m th\u1ee9 hai v\u1edbi c\u00e1c d\u1ef1 \u00e1n bao g\u1ed3m album ph\u00f2ng thu th\u1ee9 hai c\u1ee7a <strong><a href=\"https:\/\/sevenlions.com\/\">Seven Lions<\/a><\/strong> v\u00e0 ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng danh s\u00e1ch ngh\u1ec7 s\u0129 do m\u00ecnh qu\u1ea3n l\u00fd.<\/p>\n<h2>T\u1eeb nh\u1ea1c c\u00f4ng \u0111\u1ebfn founder c\u1ee7a c\u00f4ng ty qu\u1ea3n l\u00fd ngh\u1ec7 s\u0129<\/h2>\n<p>Lisanti th\u00e0nh l\u1eadp MLennial v\u00e0o <strong>th\u00e1ng T\u01b0 n\u0103m 2024<\/strong> v\u00e0 gi\u1eef vai tr\u00f2 chief executive officer c\u1ee7a c\u00f4ng ty. Tr\u00e1ch nhi\u1ec7m c\u1ee7a \u00f4ng bao g\u1ed3m \u0111\u1ecbnh h\u01b0\u1edbng s\u1ef1 nghi\u1ec7p c\u1ee7a ngh\u1ec7 s\u0129 v\u00e0 ph\u00e1t tri\u1ec3n \u0111\u1ed9i ng\u0169 c\u00f9ng c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng h\u1ed7 tr\u1ee3 h\u1ecd.<\/p>\n<p>\u00d4ng b\u1eaft \u0111\u1ea7u ch\u01a1i guitar v\u00e0 l\u1eadp ban nh\u1ea1c c\u00f9ng b\u1ea1n b\u00e8 t\u1eeb th\u1eddi trung h\u1ecdc c\u01a1 s\u1edf, sau \u0111\u00f3 chuy\u1ec3n sang s\u1ea3n xu\u1ea5t \u00e2m nh\u1ea1c v\u00e0 bi\u1ec3u di\u1ec5n. Rock v\u00e0 metal g\u00f3p ph\u1ea7n \u0111\u1ecbnh h\u00ecnh s\u1edf th\u00edch \u00e2m nh\u1ea1c c\u1ee7a \u00f4ng.<\/p>\n<p>Tr\u01b0\u1edbc khi th\u00e0nh l\u1eadp MLennial, \u00f4ng l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c l\u01b0u di\u1ec5n v\u00e0 qu\u1ea3n l\u00fd ngh\u1ec7 s\u0129, r\u1ed3i tr\u1edf th\u00e0nh chief operating officer c\u1ee7a <strong>Prodigy Artists<\/strong>. \u00d4ng cho bi\u1ebft nh\u1eefng vai tr\u00f2 \u0111\u00f3 gi\u00fap \u00f4ng hi\u1ec3u c\u1ea3 c\u00f4ng vi\u1ec7c s\u00e1ng t\u1ea1o l\u1eabn v\u1eadn h\u00e0nh kinh doanh.<\/p>\n<h2>\u0110\u1ea3m b\u1ea3o t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng v\u1ec1 t\u00e0i ch\u00ednh<\/h2>\n<p>Lisanti cho bi\u1ebft nh\u1eefng ch\u1ec9 s\u1ed1 \u0111\u01b0\u1ee3c c\u00f4ng khai c\u00f3 th\u1ec3 g\u00e2y \u00e1p l\u1ef1c bu\u1ed9c ngh\u1ec7 s\u0129 ph\u1ea3i li\u00ean t\u1ee5c th\u1ec3 hi\u1ec7n s\u1ef1 t\u0103ng tr\u01b0\u1edfng. Theo \u00f4ng, nh\u1eefng \u0111\u1ecba \u0111i\u1ec3m bi\u1ec3u di\u1ec5n l\u1edbn h\u01a1n c\u00f3 th\u1ec3 l\u00e0m t\u0103ng r\u1ee7i ro \u0111\u1ed3ng th\u1eddi gi\u1ea3m l\u1ee3i nhu\u1eadn, c\u00f2n vi\u1ec7c b\u1ed5 sung c\u00e1c bu\u1ed5i di\u1ec5n c\u00f3 th\u1ec3 l\u1ea5y \u0111i th\u1eddi gian d\u00e0nh cho s\u00e1ng t\u00e1c \u00e2m nh\u1ea1c, y\u1ebfu t\u1ed1 t\u1ea1o ra nhu c\u1ea7u trong t\u01b0\u01a1ng lai.<\/p>\n<p>\u00d4ng m\u00f4 t\u1ea3 t\u00ednh b\u1ec1n v\u1eefng l\u00e0 kh\u1ea3 n\u0103ng l\u00e0m nh\u1ea1c v\u00e0 ki\u1ebfm s\u1ed1ng m\u00e0 kh\u00f4ng \u0111\u00f2i h\u1ecfi m\u1ed7i l\u1ea7n ph\u00e1t h\u00e0nh hay m\u1ed7i chuy\u1ebfn l\u01b0u di\u1ec5n \u0111\u1ec1u ph\u1ea3i \u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n l\u1ea7n tr\u01b0\u1edbc. Nh\u1eefng \u01b0u ti\u00ean c\u1ee7a \u00f4ng bao g\u1ed3m:<\/p>\n<ul>\n<li>L\u01b0u di\u1ec5n c\u00f3 l\u00e3i v\u00e0 chi ph\u00ed v\u1eadn h\u00e0nh trong kh\u1ea3 n\u0103ng ki\u1ec3m so\u00e1t.<\/li>\n<li>Danh m\u1ee5c t\u00e1c ph\u1ea9m ti\u1ebfp t\u1ee5c t\u1ea1o ra thu nh\u1eadp.<\/li>\n<li>Kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn tr\u1ef1c ti\u1ebfp ng\u01b0\u1eddi h\u00e2m m\u1ed9.<\/li>\n<li>Quy\u1ec1n s\u1edf h\u1eefu nh\u1eefng t\u00e0i s\u1ea3n c\u00f3 gi\u00e1 tr\u1ecb trong n\u0103m ho\u1eb7c m\u01b0\u1eddi n\u0103m.<\/li>\n<li>Th\u1eddi gian d\u00e0nh cho cu\u1ed9c s\u1ed1ng ngo\u00e0i nh\u1eefng chuy\u1ebfn l\u01b0u di\u1ec5n.<\/li>\n<\/ul>\n<p>Lisanti cho bi\u1ebft vi\u1ec7c c\u1ee7ng c\u1ed1 v\u1ecb th\u1ebf c\u1ee7a ngh\u1ec7 s\u0129 v\u00e0 ph\u00e1t tri\u1ec3n \u00e2m nh\u1ea1c m\u1edbi \u0111\u00f4i khi c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho s\u1ef1 nghi\u1ec7p t\u1ed1t h\u01a1n so v\u1edbi theo \u0111u\u1ed5i vi\u1ec7c m\u1edf r\u1ed9ng ngay l\u1eadp t\u1ee9c.<\/p>\n<h2>Bi\u1ebfn s\u1ef1 ch\u00fa \u00fd th\u00e0nh ho\u1ea1t \u0111\u1ed9ng kinh doanh<\/h2>\n<p>Khi c\u00e2n nh\u1eafc h\u1ee3p t\u00e1c qu\u1ea3n l\u00fd, Lisanti t\u00ecm ki\u1ebfm \u0111\u1ecbnh h\u01b0\u1edbng s\u00e1ng t\u1ea1o, b\u1eb1ng ch\u1ee9ng v\u1ec1 s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1n gi\u1ea3 v\u00e0 kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c \u0111\u1ebfn c\u00f9ng. \u00d4ng kh\u00f4ng \u0111\u00f2i h\u1ecfi ngh\u1ec7 s\u0129 ph\u1ea3i c\u00f3 ho\u1ea1t \u0111\u1ed9ng kinh doanh \u0111\u00e3 ph\u00e1t tri\u1ec3n ho\u00e0n ch\u1ec9nh hay l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 l\u1edbn.<\/p>\n<p>\u00d4ng mu\u1ed1n ngh\u1ec7 s\u0129 th\u1ec3 hi\u1ec7n s\u1ef1 ch\u1ee7 \u0111\u1ed9ng b\u1eb1ng c\u00e1ch <a href=\"https:\/\/interspacemusic.com\/blog\/music-distribution-leaves-audience-building-to-artists\/\">ph\u00e1t h\u00e0nh \u00e2m nh\u1ea1c, t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi nghe, t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i v\u00e0 h\u1ecdc h\u1ecfi t\u1eeb k\u1ebft qu\u1ea3<\/a>. Khi \u0111\u00f3, \u0111\u1ed9i ng\u0169 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 \u0111\u00f3ng g\u00f3p c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c, c\u00e1c m\u1ed1i quan h\u1ec7 v\u00e0 kh\u1ea3 n\u0103ng tri\u1ec3n khai.<\/p>\n<p>Lisanti ph\u00e2n bi\u1ec7t m\u1ed9t kho\u1ea3nh kh\u1eafc lan truy\u1ec1n m\u1ea1nh v\u1edbi m\u1ed9t ho\u1ea1t \u0111\u1ed9ng kinh doanh d\u1ef1a tr\u00ean nh\u1eefng g\u00ec di\u1ec5n ra sau s\u1ef1 ch\u00fa \u00fd ban \u0111\u1ea7u: li\u1ec7u ng\u01b0\u1eddi nghe c\u00f3 nh\u1edb \u0111\u1ebfn ngh\u1ec7 s\u0129, kh\u00e1m ph\u00e1 th\u00eam \u00e2m nh\u1ea1c, mua v\u00e9 v\u00e0 ti\u1ebfp t\u1ee5c quay l\u1ea1i theo th\u1eddi gian hay kh\u00f4ng.<\/p>\n<p>V\u1edbi \u00f4ng, m\u1ed9t ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u1eadn h\u00e0nh hi\u1ec7u qu\u1ea3 c\u1ea7n c\u00f3 kh\u00e1ch h\u00e0ng quay l\u1ea1i, doanh thu v\u00e0 kh\u1ea3 n\u0103ng cung c\u1ea5p s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n, c\u00f9ng v\u1edbi ph\u01b0\u01a1ng th\u1ee9c li\u00ean h\u1ec7 l\u1ea1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi nghe \u0111\u00f3.<\/p>\n<h2>D\u1eef li\u1ec7u h\u1ed7 tr\u1ee3 nh\u1eefng quy\u1ebft \u0111\u1ecbnh n\u00e0o<\/h2>\n<p>Lisanti xem kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n kh\u00e1n gi\u1ea3 v\u00e0 chuy\u1ec3n \u0111\u1ed5i ng\u01b0\u1eddi h\u00e2m m\u1ed9 sang c\u00e1c k\u00eanh tr\u1ef1c ti\u1ebfp l\u00e0 nh\u1eefng th\u01b0\u1edbc \u0111o \u0111\u1eb7c bi\u1ec7t h\u1eefu \u00edch. \u00d4ng theo d\u00f5i xem m\u1ecdi ng\u01b0\u1eddi c\u00f3 quay l\u1ea1i v\u00e0 chuy\u1ec3n t\u1eeb vi\u1ec7c xem n\u1ed9i dung sang \u0111\u0103ng k\u00fd danh s\u00e1ch nh\u1eadn email ho\u1eb7c mua v\u00e9 hay kh\u00f4ng.<\/p>\n<p>\u00d4ng cho bi\u1ebft vi\u1ec7c xem x\u00e9t nh\u1eefng xu h\u01b0\u1edbng h\u00e0nh vi \u0111\u00f3 \u1edf t\u1eebng th\u00e0nh ph\u1ed1 c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ecbnh h\u01b0\u1edbng c\u00e1c quy\u1ebft \u0111\u1ecbnh l\u01b0u di\u1ec5n.<\/p>\n<p>\u00d4ng s\u1ebd kh\u00f4ng ch\u1ec9 d\u1ef1a v\u00e0o d\u1eef li\u1ec7u \u0111\u1ec3 quy\u1ebft \u0111\u1ecbnh v\u1ec1 m\u1ed9t h\u01b0\u1edbng s\u00e1ng t\u1ea1o m\u1edbi. Theo \u00f4ng, k\u1ebft qu\u1ea3 trong qu\u00e1 kh\u1ee9 cho th\u1ea5y ph\u1ea3n \u1ee9ng \u0111\u1ed1i v\u1edbi nh\u1eefng t\u00e1c ph\u1ea9m hi\u1ec7n c\u00f3, nh\u01b0ng kh\u00f4ng th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u1ea7y \u0111\u1ee7 ngh\u1ec7 s\u0129 c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n th\u00e0nh ai trong t\u01b0\u01a1ng lai.<\/p>\n<p>Lisanti cho bi\u1ebft s\u1ef1 l\u1eafng nghe, l\u00f2ng tin v\u00e0 kh\u1ea3 n\u0103ng ph\u00e1n \u0111o\u00e1n v\u1eabn c\u1ea7n thi\u1ebft khi ngh\u1ec7 s\u0129 \u0111\u1ec1 xu\u1ea5t thay \u0111\u1ed5i \u0111\u1ecbnh h\u01b0\u1edbng. D\u1eef li\u1ec7u c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ecbnh h\u01b0\u1edbng c\u00e1ch \u0111\u01b0a nh\u1eefng t\u00e1c ph\u1ea9m \u0111\u00f3 \u0111\u1ebfn v\u1edbi kh\u00e1n gi\u1ea3.<\/p>\n","protected":false},"excerpt":{"rendered":"Mike Lisanti, founder c\u1ee7a MLennial, b\u00e0n v\u1ec1 vi\u1ec7c x\u00e2y d\u1ef1ng ho\u1ea1t \u0111\u1ed9ng kinh doanh b\u1ec1n v\u1eefng cho ngh\u1ec7 s\u0129 sau khi c\u00e1c ngh\u1ec7 s\u0129 \u0111\u01b0\u1ee3c c\u00f4ng ty h\u1ed7 tr\u1ee3 b\u00e1n h\u01a1n 150,000 v\u00e9 cho c\u00e1c bu\u1ed5i di\u1ec5n ch\u00ednh trong n\u0103m ho\u1ea1t \u0111\u1ed9ng tr\u1ecdn v\u1eb9n \u0111\u1ea7u ti\u00ean.","protected":false},"author":3,"featured_media":22192,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[7022],"tags":[],"class_list":["post-22201","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tech-innovation-vi","cs-entry","cs-video-wrap"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin 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