{"id":24432,"date":"2026-10-29T00:10:33","date_gmt":"2026-10-29T00:10:33","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/editorial-partnership-%e5%ba%94%e4%b8%ba%e7%8b%ac%e7%ab%8b%e7%9b%ae%e5%bd%95%e5%b8%a6%e6%9d%a5%e4%bb%80%e4%b9%88\/"},"modified":"2026-10-29T00:10:33","modified_gmt":"2026-10-29T00:10:33","slug":"what-an-editorial-partnership-should-deliver-to-an-independent-catalogue-zh","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/zh\/what-an-editorial-partnership-should-deliver-to-an-independent-catalogue-zh\/","title":{"rendered":"Editorial Partnership \u5e94\u4e3a\u72ec\u7acb\u76ee\u5f55\u5e26\u6765\u4ec0\u4e48"},"content":{"rendered":"<p><a href=\"https:\/\/interspacemusic.com\/blog\/believe-hires-amazon-musics-mel-curley-as-global-head-of-editorial-marketing-partnerships\/\">Believe \u5df2\u4efb\u547d\u524d Amazon Music \u5458\u5de5 Mel Curley \u4e3a Global Head of Editorial &amp; Marketing Partnerships\u3002<\/a> \u5bf9\u72ec\u7acb\u5382\u724c\u6765\u8bf4\uff0c\u503c\u5f97\u5173\u6ce8\u7684\u95ee\u9898\u662f\uff0c\u8fd9\u9879\u804c\u80fd\u80fd\u4e3a\u4e00\u6b21\u53d1\u884c\u6216\u76ee\u5f55 campaign \u5e26\u6765\u4ec0\u4e48\uff0c\u4ee5\u53ca\u5382\u724c\u5c06\u5982\u4f55\u51b3\u5b9a\u662f\u5426\u518d\u6b21\u8d2d\u4e70\u8fd9\u9879\u670d\u52a1\u3002<\/p>\n<h2>\u5728 campaign \u5f00\u59cb\u524d\u660e\u786e\u670d\u52a1\u5185\u5bb9<\/h2>\n<p><a href=\"https:\/\/interspacemusic.com\/blog\/believe-founder-denis-ladegaillerie-and-the-companys-growth\/\">Believe \u5df2\u53d1\u5c55\u6210\u4e3a\u4e00\u5bb6\u5168\u7403\u6027\u7684\u72ec\u7acb\u53d1\u884c\u4e0e\u670d\u52a1\u63d0\u4f9b\u5546\u3002<\/a> \u53d1\u884c\u548c\u670d\u52a1\u53ef\u4ee5\u7531\u540c\u4e00\u5bb6\u63d0\u4f9b\u5546\u627f\u63a5\uff0c\u4f46\u5382\u724c\u9700\u8981\u5206\u522b\u8bf4\u660e\u5e0c\u671b\u5bf9\u65b9\u5b8c\u6210\u54ea\u4e9b\u5de5\u4f5c\u3002\u4ea4\u4ed8\u53d1\u884c\u5185\u5bb9\uff0c\u610f\u5473\u7740\u8ba9\u5f55\u97f3\u4f5c\u54c1\u5728\u76f8\u5e94\u5e73\u53f0\u4e0a\u7ebf\u3002Editorial \u548c marketing partnership \u5de5\u4f5c\u5219\u6d89\u53ca\u56f4\u7ed5\u4e0a\u7ebf\u5f00\u5c55\u7684 campaign\u3002\u4ec5\u4ec5\u786e\u8ba4\u5f55\u97f3\u4f5c\u54c1\u5df2\u4e0a\u67b6\uff0c\u65e0\u6cd5\u8bc4\u4f30\u540e\u4e00\u9879\u5de5\u4f5c\u3002<\/p>\n<p><a href=\"https:\/\/interspacemusic.com\/blog\/believe-hires-amazon-musics-mel-curley-as-global-head-of-editorial-marketing-partnerships\/\">Curley \u7684\u804c\u52a1\u5c06 Editorial \u548c Marketing Partnerships \u5408\u5e76\u5728\u4e00\u4e2a\u5168\u7403\u804c\u4f4d\u4e2d\u3002<\/a> \u8fd9\u79cd\u7ec4\u5408\u7ed9\u5ba2\u6237\u5e26\u6765\u4e00\u4e2a\u5b9e\u9645\u95ee\u9898\uff1a\u5408\u4f5c\u4f19\u4f34\u5e94\u8d1f\u8d23 campaign \u7684\u54ea\u4e00\u90e8\u5206\uff1f\u5382\u724c\u53ef\u4ee5\u8981\u6c42\u5bf9\u65b9\u4e66\u9762\u8bf4\u660e\u62df\u5f00\u5c55\u7684\u6d3b\u52a8\u3001\u65f6\u95f4\u5b89\u6392\u3001\u8d1f\u8d23\u4eba\uff0c\u4ee5\u53ca\u56e2\u961f\u5c06\u8bb0\u5f55\u7684\u7ed3\u679c\u3002\u8fd9\u4e9b\u662f\u5bf9\u5de5\u4f5c\u7684\u5177\u4f53\u8981\u6c42\uff0c\u5e76\u975e\u5bf9\u5e73\u53f0\u63a8\u8350\u4f4d\u6216\u6536\u5165\u7684\u627f\u8bfa\u3002<\/p>\n<p>campaign 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href=\"https:\/\/interspacemusic.com\/blog\/deezer-raises-2026-outlook-after-q3-revenue-growth\/\">Direct revenue \u589e\u957f\u5e26\u52a8\u7b2c\u4e09\u5b63\u5ea6\u4e1a\u7ee9\u4e0a\u5347\u540e\uff0cDeezer \u4e0a\u8c03\u4e86 2026 \u5e74\u6536\u5165\u548c\u76c8\u5229\u80fd\u529b\u9884\u671f\u3002<\/a> \u8fd9\u662f\u516c\u53f8\u7684\u5c42\u9762\u53d8\u5316\u3002\u72ec\u7acb\u5382\u724c\u8bc4\u4f30 Editorial \u670d\u52a1\u65f6\uff0c\u9700\u8981\u91c7\u7528\u66f4\u5177\u4f53\u7684\u8861\u91cf\u6807\u51c6\uff1a\u4e3a\u5176\u76ee\u5f55\u5b8c\u6210\u4e86\u54ea\u4e9b\u5de5\u4f5c\u3001\u82b1\u4e86\u591a\u5c11\u94b1\uff0c\u4ee5\u53ca\u7ed3\u679c\u662f\u5426\u503c\u5f97\u518d\u6b21\u6295\u5165\u3002<\/p>\n<p>\u8fd9\u4e9b\u8861\u91cf\u6807\u51c6\u56de\u7b54\u7684\u662f\u4e0d\u540c\u95ee\u9898\u3002\u5e73\u53f0\u7684\u9884\u6d4b\u53ef\u4ee5\u5e2e\u52a9\u5382\u724c\u4e86\u89e3\u5176\u76ee\u5f55\u6240\u5728\u7684\u5e02\u573a\uff0c\u5374\u65e0\u6cd5\u8bf4\u660e\u67d0\u9879\u5177\u4f53 partnership 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\u5ba2\u6237\u5e94\u9488\u5bf9\u5b9e\u9645\u4f7f\u7528\u7684\u804c\u80fd\u5b9a\u4ef7\u5e76\u8fdb\u884c\u8bc4\u4f30\u3002\u4e0e\u670d\u52a1\u63d0\u4f9b\u5546\u5efa\u7acb\u5e7f\u6cdb\u5408\u4f5c\u5173\u7cfb\uff0c\u4e0d\u80fd\u66ff\u4ee3\u6e05\u6670\u7684 campaign brief\u3002<\/p>\n<h2>\u4e3a\u4e0b\u4e00\u7b14\u652f\u51fa\u8bbe\u5b9a\u51b3\u7b56\u76ee\u6807<\/h2>\n<p>\u5728\u6279\u51c6\u4e0b\u4e00\u7b14 Editorial \u6216 Marketing Partnerships \u9884\u7b97\u4e4b\u524d\uff0c\u72ec\u7acb\u5382\u724c\u53ef\u4ee5\u5148\u5199\u4e0b\u4e00\u9879\u5e0c\u671b campaign \u5e2e\u52a9\u505a\u51fa\u7684\u51b3\u5b9a\uff0c\u4f8b\u5982\u662f\u5426\u5728\u53e6\u4e00\u573a\u53d1\u884c\u4e2d\u7ee7\u7eed\u4f7f\u7528\u8fd9\u9879\u670d\u52a1\u3001\u662f\u5426\u5c06\u66f4\u591a\u5de5\u4f5c\u4ea4\u7ed9\u81ea\u5df1\u7684\u56e2\u961f\uff0c\u6216\u662f\u5426\u8c03\u6574 campaign brief\u3002\u7136\u540e\uff0c\u5382\u724c\u53ef\u4ee5\u8981\u6c42\u5408\u4f5c\u4f19\u4f34\u8bf4\u660e\u5177\u4f53\u6d3b\u52a8\uff0c\u4ee5\u53ca\u505a\u51fa\u8be5\u51b3\u5b9a\u6240\u9700\u7684\u8bc1\u636e\u3002<\/p>\n<p>\u8bc4\u4f30\u65f6\uff0c\u5382\u724c\u5e94\u5c06\u7ea6\u5b9a\u7684\u5de5\u4f5c\u4e0e\u5df2\u5b8c\u6210\u7684\u5de5\u4f5c\u8fdb\u884c\u5bf9\u7167\uff0c\u8865\u5145\u81ea\u5df1\u7684\u652f\u51fa\u8bb0\u5f55\uff0c\u5e76\u505a\u51fa\u4e8b\u5148\u8bbe\u5b9a\u7684\u51b3\u5b9a\u3002<a href=\"https:\/\/interspacemusic.com\/blog\/artist-growth-ceo-matt-urmy-on-tools-for-independent-music-teams\/\">\u8fd0\u8425\u5de5\u5177\u548c\u6570\u636e\u5df2\u662f\u72ec\u7acb\u97f3\u4e50\u56e2\u961f\u76f8\u5173\u5de5\u4f5c\u7684\u4e00\u90e8\u5206\u3002<\/a> 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