{"id":24660,"date":"2026-10-30T04:25:26","date_gmt":"2026-10-30T04:25:26","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/phyno-sort-let-that-sink-in-avec-un-credit-penthauze-et-mad-solutions\/"},"modified":"2026-10-30T04:25:26","modified_gmt":"2026-10-30T04:25:26","slug":"phyno-sort-let-that-sink-in-avec-un-credit-penthauze-et-mad-solutions","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/fr\/phyno-sort-let-that-sink-in-avec-un-credit-penthauze-et-mad-solutions\/","title":{"rendered":"Phyno sort Let That Sink In avec un cr\u00e9dit Penthauze et MAD Solutions"},"content":{"rendered":"<p>Phyno a sorti <em>Let That Sink In (LTSI)<\/em> le vendredi 30 octobre, achevant le lancement de l\u2019album annonc\u00e9 plus t\u00f4t ce mois-ci. Apple Music pr\u00e9sente d\u00e9sormais le projet de 15 titres comme un album disponible, tandis que la presse musicale nig\u00e9riane avait fix\u00e9 sa sortie au 30 octobre. La liste d\u00e9finitive place Seyi Vibez sur le titre d\u2019ouverture, \u00ab Ndu Ka Aku \u00bb, et Jeriq sur l\u2019avant-dernier morceau, \u00ab Ije Enu \u00bb.<\/p>\n<p>Pour l\u2019industrie musicale nig\u00e9riane, cette sortie met sur le march\u00e9 un nouvel album cons\u00e9quent d\u2019un rappeur confirm\u00e9, sous le nom de Penthauze de Phyno. La ligne de copyright d\u2019Apple Music indique \u00ab Penthauze \/ MAD Solutions LLC \u00bb. Il s\u2019agit d\u2019un cr\u00e9dit de sortie visible, mais il ne r\u00e9v\u00e8le pas les conditions d\u2019un \u00e9ventuel accord de distribution ou de licence. Le premier enjeu est de savoir si les morceaux de l\u2019album attirent une \u00e9coute durable au-del\u00e0 de l\u2019attention suscit\u00e9e par la liste d\u2019invit\u00e9s et les singles d\u00e9voil\u00e9s en amont.<\/p>\n<h2>Ce que r\u00e9v\u00e8le la liste d\u00e9finitive des titres<\/h2>\n<p>Apple Music r\u00e9pertorie 15 titres pour une dur\u00e9e de 45 minutes, un total \u00e9galement indiqu\u00e9 dans la liste publi\u00e9e par HitzTV. Seyi Vibez appara\u00eet sur \u00ab Ndu Ka Aku \u00bb, Wande Coal sur \u00ab Ndewo \u00bb, Oxlade sur \u00ab Magret \u00bb, Lojay sur \u00ab Bom Bom \u00bb, Fireboy DML sur \u00ab I Believe \u00bb, Chike sur \u00ab Kryptonite \u00bb et Jeriq sur \u00ab Ije Enu \u00bb. Ces participations peuvent d\u00e9sormais \u00eatre v\u00e9rifi\u00e9es dans la liste publi\u00e9e, et ne rel\u00e8vent plus d\u2019une simple annonce d\u2019invit\u00e9s pressentis. Les sept artistes invit\u00e9s r\u00e9unissent des publics du street-pop, du rap et de la pop m\u00e9lodique, offrant plusieurs portes d\u2019entr\u00e9e possibles \u00e0 la campagne, sans pour autant d\u00e9montrer qu\u2019un public en particulier s\u2019est converti en \u00e9coutes.<\/p>\n<p>La s\u00e9quence finale comprend aussi des morceaux entendus avant la sortie : \u00ab Beautiful \u00bb, \u00ab Na Afa Nna (Freestyle) \u00bb, \u00ab Healing \u00bb et \u00ab Ask of Me Now \u00bb. La liste d\u2019Apple Music et celle publi\u00e9e par HypeTribe le 29 octobre placent la collaboration avec Seyi Vibez en premier et \u00ab Ask of Me Now \u00bb en dernier. Cette s\u00e9quence ouvre l\u2019album sur une nouvelle collaboration, tout en conservant des morceaux d\u00e9j\u00e0 publi\u00e9s au milieu et dans la derni\u00e8re partie. Elle propose aux auditeurs un parcours diff\u00e9rent de celui offert par les singles d\u00e9voil\u00e9s en amont.<\/p>\n<h2>De l\u2019annonce \u00e0 l\u2019\u00e9coute<\/h2>\n<p>InterSpace Daily <a href=\"https:\/\/interspacemusic.com\/blog\/fireboy-phyno-olamide-album-season-feature-strategy-2026\/\">a analys\u00e9 la strat\u00e9gie de collaborations de Phyno<\/a> alors que l\u2019album \u00e9tait encore attendu. La sortie d\u00e9place la question. La s\u00e9quence et le cr\u00e9dit de plateforme sont d\u00e9sormais publics, mais pas le r\u00e9sultat de la premi\u00e8re semaine. Ni la fiche Apple Music ni les premiers articles consacr\u00e9s \u00e0 la sortie n\u2019\u00e9tablissent le nombre d\u2019\u00e9coutes du premier jour, une position dans les classements ou un retour commercial.<\/p>\n<p>Le dernier album studio de Phyno, <em>Full Time Job<\/em>, est sorti en 2024, selon le catalogue d\u2019Apple Music et les premiers articles de NotJustOk sur cette campagne. L\u2019\u00e9cart de deux ans aide \u00e0 comprendre pourquoi la sortie d\u2019un album complet avec sept invit\u00e9s m\u00e9rite l\u2019attention de la r\u00e9daction, mais ne permet pas de savoir si cette campagne fera mieux que la pr\u00e9c\u00e9dente. Les prochains \u00e9l\u00e9ments utiles seront les classements nig\u00e9rians des plateformes, dat\u00e9s, ainsi que le classement officiel de TurnTable, une fois la p\u00e9riode de suivi termin\u00e9e. D\u2019ici l\u00e0, les faits v\u00e9rifiables sont la sortie de l\u2019album, ses cr\u00e9dits d\u00e9finitifs et le passage de la campagne de l\u2019annonce \u00e0 l\u2019\u00e9coute.<\/p>\n","protected":false},"excerpt":{"rendered":"Let That Sink In, l\u2019album de 15 titres de Phyno, est disponible avec sept invit\u00e9s et un cr\u00e9dit de plateforme Penthauze\/MAD Solutions. La s\u00e9quence publi\u00e9e s\u2019ouvre avec Seyi Vibez et se termine par un ancien single.","protected":false},"author":10,"featured_media":24656,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[6545],"tags":[],"class_list":["post-24660","post","type-post","status-publish","format-standard","has-post-thumbnail","category-industry-news-fr","cs-entry","cs-video-wrap"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin 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