{"id":5300,"date":"2026-05-17T01:26:52","date_gmt":"2026-05-17T01:26:52","guid":{"rendered":"https:\/\/interspacemusic.com\/blog\/zara-larsson-and-esdeekid-expand-presence-in-gaming-platforms\/"},"modified":"2026-05-17T01:26:52","modified_gmt":"2026-05-17T01:26:52","slug":"zara-larsson-and-esdeekid-expand-presence-in-gaming-platforms","status":"publish","type":"post","link":"https:\/\/interspacemusic.com\/blog\/zara-larsson-and-esdeekid-expand-presence-in-gaming-platforms\/","title":{"rendered":"Zara Larsson and EsDeeKid Expand Presence in Gaming Platforms"},"content":{"rendered":"

Zara Larsson was among the first artists to achieve success on Roblox<\/a>, exceeding $1 million in virtual merchandise sales from her initial activation in 2021. She is returning with Zara Larsson\u2019s Midnight Sun World<\/em>, a new virtual experience developed by Sony\u2019s Immersive Music Studios team. The experience, which premiered on May 15, features performances of three songs from Larsson\u2019s \u2018Midnight Sun\u2019 album, alongside \u2018obby\u2019 obstacle-course mini-games, flower-planting, and a virtual scavenger hunt. Virtual merchandise is available for purchase using Robux.<\/p>\n

Roblox is also hosting the return of its \u2018My Eurovision Party\u2019 experience, intended as a companion to the song contest\u2019s<\/a> semi-finals and final.<\/p>\n

Rapper EsDeeKid is launching content within Fortnite today, including an official outfit, accessories, and emotes available in the game\u2019s store, as well as three \u2018Jam Tracks\u2019 for use in its Festival mode.<\/p>\n

Meta is also continuing to offer music experiences through its VR headsets, with the recent free release of \u2018The Goo Goo Dolls from the Beacon Theatre\u2019 via its \u2018Horizon TV\u2019 app.<\/p>\n","protected":false},"excerpt":{"rendered":"Artists Zara Larsson and EsDeeKid are launching interactive experiences within Roblox and Fortnite, respectively, offering fans new ways to engage with their music.","protected":false},"author":1,"featured_media":5301,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[515],"tags":[],"class_list":{"0":"post-5300","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech-innovation","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"\nZara Larsson and EsDeeKid Expand Presence in Gaming Platforms<\/title>\n<meta name=\"description\" content=\"Artists Zara Larsson and EsDeeKid are launching interactive experiences within Roblox and Fortnite, respectively, offering fans new ways to engage 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