Boomplay isn’t just a streaming service, it’s a movement. It’s the sound of the streets, campuses, and cities across Africa. From Lagos to Nairobi, Accra to Dar es Salaam, it’s where people actually live with music, not just listen to it. For artists, that means one thing: Boomplay isn’t about algorithms. It’s about connection.
If you want to grow your fanbase here, you have to understand the culture of the platform and not just upload your song and walk away.
Here’s how to truly win on Boomplay.
- Make Your Profile Feel Human; Boomplay fans love artists they can feel. Your bio shouldn’t sound robotic, tell a story. Who are you? What does your sound represent?
Add personality:
Mention your inspirations (people relate to that), Use updated/real photos, not over-filtered ones. Add links to your socials and keep your name/ Display Picture consistent across platforms.
Why it matters: Boomplay’s user base interacts more with artists who feel “relatable.” If your page feels like a person, not just a product or maybe a lilbit of both, then you can get them Hooked.
- Convert Dowloads to Streams; Like other platforms, Boomplay users often download songs to listen offline — especially in regions with limited data.
Encourage fans to download your tracks. You can even make High quality videos of your song(s) to keep them streaming and sharing your music.
- Build Momentum with Local Energy; Boomplay shines a spotlight on regional culture — Afro-fusion, gospel, amapiano, street-hop, you name it.
You can tap into this by: Collaborating with artists from other African countries,Releasing songs that reflect your environment — use your language, slang, or cultural vibes. Tag the right genres and locations when uploading your song. It helps the algorithm push your music to local listeners.
Remember: Africa is a mosaic — and Boomplay rewards artists who embrace that diversity.
- Get Featured on Boomplay Editorials; Pitch your music to Boomplay’s editors to stand a chance to get featured on their editorial playlist Boom Fresh or featured as tge cover guest artist on Boom Live.
In following these steps, you can land a spot on Boomplay’s editorial playlist.
- Engage Fans Directly; Reply to comments on your songs. Repost fans who use your music. Share your Boomplay links.
PS; when artists interact — it builds loyalty and word-of-mouth buzz.
Boomplay offers insights on your top-performing songs, regions, and growth trends. Check those numbers. Use them to decide where to push next. If you see love from Kenya? Do a collab with a Kenyan artist or think of having more shows from that Region. If Ghana streams you heavy? set your target to audience from that region when doing a sponsored post on Meta.
Your data isn’t just numbers — it’s a Map.
