Warner Music Group (WMG) has promoted Roberto Andrade Dirak to President, Warner Music Latina and A&R, Latin America (LATAM). He was previously Managing Director of Warner Music Latina.
Role and reporting line
Andrade will be based in Miami and will report to Alejandro Duque, President of Warner Music International.
He will work with local teams across LATAM. His remit includes identifying opportunities in specific markets and creating collaborations throughout the region.
Artist track record
Andrade has signed artists including Clarent, Aria Vega and Kybba. He has also worked directly with Danny Ocean, Elena Rose and Blessd.
Executive comments
Andrade said:
“I’m deeply grateful for Alejandro’s continued support as we champion authentic talent, stay close to the culture, and trust artists early in their journeys. As Latin sounds redefine global music, our focus remains on building the regional foundation artists need to scale their careers worldwide.”
Duque said:
“Roberto’s grasp of Latin culture and its rich musical diversity, combined with his relentless creative drive, has been instrumental in taking Warner Music Latina to unprecedented heights. As President of Latina & LATAM A&R, his expanded scope will allow him to champion our incredible artists across the entire region and amplify their impact, so I’m thrilled to continue partnering with him as we embark on this next chapter of growth.”