Swedish House Mafia have released a capsule merchandise collection tied to Sweden’s participation in the 2026 World Cup.
The collection marks the national team’s first World Cup appearance since the 2018 tournament. Sweden began its 2026 campaign with a 5-1 win over Tunisia last week and will face the Netherlands on Saturday, 20th June.
Departing from Sweden’s traditional blue and yellow, the merchandise uses monochrome tones with subtle references to the national crest. Items carry the group’s initials, SHM, and their signature three-dot motif.
The line includes football shirts and hoodies featuring a large ‘3’ on the back, as well as shorts, hats, and accessories. The collection goes on sale at 5 p.m. BST on Friday, 19th June.
Swedish House Mafia will begin their Ushuaïa Ibiza residency next week.
