Latin America’s share of Spotify Premium subscribers has reached 24%, bringing the region closer to challenging North America for the company’s second-largest subscriber base.
Spotify’s shareholder letter for the third quarter of 2026 puts its worldwide Premium subscriber total at 306 million. The filing indicates that more than one in ten people in Latin America pay for the service.
Latin America is becoming a larger contributor to Spotify’s subscription revenue as subscriber growth slows in more mature markets.
