THE·TEAM Adds Tour Marketing Directors and Associate Director

THE·TEAM has appointed David Valdez and Danielle Diab as tour marketing directors in Los Angeles and Sophie Maltby as associate director in New York.
THE·TEAM tour marketing leadership hires David Valdez, Danielle Diab, and Sophie Maltby. THE·TEAM tour marketing leadership hires David Valdez, Danielle Diab, and Sophie Maltby.

THE·TEAM, the agency formerly known as Wasserman, has expanded its tour marketing leadership with three appointments.

  • David Valdez and Danielle Diab: Directors, Tour Marketing, Los Angeles
  • Sophie Maltby: Associate Director, Integrated Music & Sports Partnerships, Artist Services group, New York

Valdez previously served as Director of Tour Marketing at Live Nation. Diab has held roles at Live Nation and AEG Presents, with 14 years of experience across tour marketing, artist management, and recorded music. Maltby most recently led social and digital strategy for music and action sports at THE·TEAM.

Lee Anderson, Co-President of Music at THE·TEAM, said:

“We’re continuing to strengthen our team with exceptional talent at every level. David and Danielle bring significant experience and knowledge to our tour marketing operation, while Sophie’s promotion reflects our commitment to developing talent from within. Each of these moves makes us better equipped to deliver for our artists.”

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