Tidal to Tag and Demonetize AI-Generated Music Starting Mid-July

Tidal announces a new AI policy that will tag and demonetize AI-generated music, with enforcement beginning in mid-July.
Tidal app icon displayed on a smartphone screen with a recording studio in the background. Tidal app icon displayed on a smartphone screen with a recording studio in the background.

Tidal will begin tagging and demonetizing tracks that are “wholly or substantially generated by generative artificial intelligence” starting in mid-July, the platform confirmed as part of a newly published AI policy.

The policy, which Tidal says aims “to protect artists, their craft, and our listeners,” defines AI-generated music as content created entirely or primarily by generative AI tools. From mid-July, the service will identify and label tracks that are 100% AI-generated, with plans to extend tagging to substantially AI-generated music as detection models become more reliable.

At the same time, Tidal will remove AI-generated music that impersonates real artists or is linked to high-volume uploads and unusual streaming activity. The platform will also demonetize all AI-generated content, directing royalties exclusively to “original works directly produced, written, and performed by people.”

Independent artists distributing music through Tidal Upload will be held to the same standards. Tidal also stated it will soon require content distributors to identify AI-generated material before it reaches the platform. AI-generated music will only be accepted if it “meets the standards laid out in this policy and our terms and conditions, as well as in our agreements with rightsholders and distributors.”

The move follows similar actions by other streaming services. Qobuz introduced an AI detection system in February, while Deezer launched its own detection tool in January 2025 and became the first platform to implement AI-generated content tagging in June 2025.

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