TuneCore will match artist streaming donations to EarthPercent, Brian Eno’s climate foundation, for the remainder of 2026.
The matching commitment is the latest initiative under the Give Nature A Split program, which TuneCore launched with EarthPercent on Earth Day this year.
Under the program, artists distributed by TuneCore can pledge a portion of the royalties the distributor generates for them. TuneCore will then contribute an equal amount from its own revenue.
The funds are directed to “indigenous and community-led nature conservation and restoration efforts.”
Any artist or label can sign up for TuneCore to participate.
Brian Miller, Chief Business Officer at TuneCore, said:
“Artists have a powerful ability to inspire change directly through their music. With Give Nature A Split, we’re making it easier for independent artists who want to support the planet to channel their music into meaningful action. By matching their donations through the Sounds Right Fund, TuneCore will amplify their influence and help their music make more of an impact.”
Cathy Runciman, Co-Executive Director at EarthPercent, added:
“The music community has enormous potential to become a powerful source of funding for climate and nature action. Give Nature A Split makes that participation simple: artists can share a small part of what their music earns and turn it into direct support for organisations protecting and restoring the natural world. We’re thrilled that TuneCore is now matching those contributions, doubling what artists raise and showing what’s possible when artists and the wider music industry get behind climate action together.”
