The Ausify campaign has returned for a month-long run as Australian artists’ share of domestic streaming falls to its lowest level on record. Ben Lee, Missy Higgins and Budjerah are among the artists enlisted to encourage listeners to publicly support Australian music.
Organizers are asking fans to actively show what they listen to, rather than relying on streaming alone. The campaign comes amid industry concern that Australian music is losing ground to international catalogs on streaming platforms.