Spotify has announced a renewed multiyear partnership with Joe Rogan, extending its relationship with a podcaster who has ranked first in the country for several years. The agreement follows the end of his show’s platform exclusivity in 2024.
The deal is estimated to be worth around $250 million, based on information from sources close to the matter.
Partnership continues after exclusivity
Rogan first reached an agreement with Spotify in 2020, making The Joe Rogan Experience exclusive to the platform. That arrangement ended in 2024, alongside Spotify’s other exclusive deals, allowing the podcast to reach listeners through additional platforms.
“The partnership with Spotify has been an amazing fit, and they’re incredible to work with,” said Rogan. “I’m extremely happy and excited to continue with them for years to come.”
Jordan Newman, Spotify’s Head of Content Partnerships, also commented on the renewal.
“Joe has built something incredibly enduring, and his show continues to resonate with a massive global audience because there’s simply nothing else like it. Spotify’s podcast business has grown alongside [Rogan’s show] over the years, and we’re excited to keep building on that partnership for years to come,” Newman said.
More than 2,500 episodes
The Joe Rogan Experience launched in 2009 and has released more than 2,500 episodes. Its interviews often last several hours, with guests spanning acting, music, comedy, sports and politics.
Interviews with Elon Musk and Donald Trump, who was then a presidential candidate, have been among the show’s more contentious episodes.
Music and podcast withdrawals in 2022
In 2022, Neil Young and other musicians removed their music from Spotify over concerns about health misinformation following the COVID pandemic. Joni Mitchell and David Crosby joined Young’s protest by withdrawing their music.
The musicians and recordings withdrawn following Young’s decision included:
- Joni Mitchell
- Nils Lofgren of The E Street Band
- India.Arie
- Crosby, Stills & Nash, including solo and group recordings
Most of those artists have since restored their music to Spotify.
Podcasters who also removed their content over the issue included Mary Trump, Brene Brown and Roxane Gay.
