Primary Wave Music has committed a minimum $100 million investment to Atticus Works, a newly formed literary and theatrical catalog acquisition company.
Atticus Works will apply Primary Wave’s partnership model, originally developed for music artists, to the literary and theatrical sectors. The firm aims to work with authors, estates, and their advisors to maximize the value of catalogs while preserving the creator’s legacy.
The company was founded by writer, publisher, and investor Richard Hurowitz, who also established the international investment firm Octavian and publishes The Octavian Report, a magazine covering geopolitics, economics, culture, and books. His most recent book, In the Garden of the Righteous, was released by Harper.
Lexi Todd, Deputy COO of Primary Wave Music, said:
“Teaming up with Richard Hurowitz to invest in iconic literary properties fits like a glove with Primary Wave Music’s longstanding strategy of building, nurturing, and reimagining timeless intellectual property. We’re thrilled to align with Richard’s vision and deep connections in the literary world, and we see this partnership as a perfect complement to our mission of elevating iconic content into enduring cultural touchstones. We look forward to building a business around protecting the stories that people already love, while also bringing them to life for new audiences for generations to come.”
Richard Hurowitz, Founder and CEO of Atticus Works, said:
“The literary and theatrical backlist represents one of the most compelling and underserved opportunities in media today. I have worked for many years at the intersection of finance, literature, and ideas, and Atticus Works brings those worlds together. Our goal is to ensure that our culture’s greatest literary works find the audiences and resources they deserve. Larry Mestel and his team have built something truly extraordinary at Primary Wave Music, a visionary, artist-first company that has transformed how iconic catalogs are managed and valued. We are thrilled and honored to have them as our partners, and to bring their expertise, capabilities, and creativity to our writers.”
