Claiming Artist Profiles on Streaming Services
Securing artist profiles on platforms such as TIDAL, Spotify, Apple Music, Amazon Music, and TikTok is an important step for musicians seeking to expand their audience and utilize available features.
Spotify reports over 700 million monthly active users and nearly 300 million paid subscribers globally. The platform’s discovery tools, including Discover Weekly, Release Radar, and editorial playlists, introduce new music to millions of listeners each week.
Apple Music celebrated its tenth anniversary last year with a reported increase in user subscriptions and the introduction of features like Set Lists. The company’s song recognition service, Shazam, processed over 1 billion song recognitions globally during the same period.
TikTok has become a significant driver of music discovery, with 84% of songs entering the Billboard Global 200 in 2025 having previously gained traction on the platform. The short-form video format encourages user participation through challenges, trends, and dances utilizing music from the platform’s library.
Amazon Music serves more than 100 million customers worldwide across its free, Prime, and Unlimited subscription tiers. Integration with Amazon’s ecosystem, including Echo devices and Alexa, allows for music playback through voice commands. Amazon Music for Artists provides artists with access to streaming data, editorial opportunities, and promotional tools.
TIDAL utilizes a user-centric payment model, distributing royalties directly from listeners to artists rather than from a general pool. The platform is noted for its engaged listener base and higher per-stream royalty rates.
Maintaining a consistent and professional presence across all five platforms can build trust with listeners and convert them into dedicated fans.